The role is subject to a 3-month probation period to ensure the successful candidate is suitably supported to carry out their duties. For this role, we would require a 1-month notice period.

Key Responsibilities

Press, Publicity & Brand

• Work closely with the Head of Content & Business Development to support the development and implementation of Landmark Theatres' overall brand strategy.
• Support the development of Landmark's profile and reputation as an ambitious theatre and cultural organisation.
• Identify and support the development of opportunities to tell stories about Landmark's wider work, including its artistic programme, producing activity, partnerships, community work, audience development, fundraising, organisational achievements, and impact.
• Work collaboratively with external PR support, freelancers, agencies, and partners where required.
• Develop and maintain relationships with local, regional, and national journalists, editors, broadcasters, bloggers, influencers, and other media contacts.
• Proactively pitch stories, features, interviews, and other opportunities to relevant media.
• Write engaging and newsworthy press releases, media pitches, listings copy, features, and other press materials.
• Prepare briefing materials for interviews and media appearances where appropriate.
• Respond to press enquiries promptly and professionally.
• Monitor and report on media coverage and maintain an accurate record of press activity.
• Plan, coordinate, and deliver press nights, media calls, photo calls, interviews, and other publicity opportunities.
• Liaise with touring companies, artists, agents, journalists, and internal teams to ensure press activity is professionally delivered.
• Attend press nights and events, acting as an ambassador for Landmark Theatres.
• Track press coverage and maintain records of media activity and outcomes.

General

• Participate in creative campaign planning sessions with the marketing team.
• Undertake research on current and future trends to help inform campaign strategy.
• Devise and write effective, accurate, and creative copy for a variety of promotional materials, including across all our websites and social media platforms.
• Liaise with touring company marketing teams and other relevant partners to help deliver marketing plans and campaigns.
• Attend regular team and inter-departmental meetings.
• Proofread and ensure the accuracy of all marketing communications.
• General administration and any other reasonable duties required by any member of the marketing team.
• Utilise the CRM system to collate and analyse data.
• Reporting on all aspects of the campaign delivery, including sales and audience figures and digital analytics.
• Deal with incoming enquiries and correspondence as required.
• Champion and advocate for Landmark Theatre’s Vision and values.
• Actively ensure equality, diversity, and inclusion are part of Landmark’s culture.
• To always act in the best interests of Landmark Theatres and advocate for the work and company at all times.
• To support Landmark Theatres in achieving its environmental targets and ambitions as part of our sustainability strategy.

Person Specification

Essential

• A passion for Arts and Culture
• Excellent organizational skills, with an ability to prioritize and work well under pressure.
• Attention to detail, with the ability to work accurately and quickly without supervision.
• Creative, with a positive, ‘can do’ attitude.
• Strong communication and interpersonal skills, and an ability to work well as part of a team (both within the marketing team and the organisation as a whole).
• Knowledge of, and experience in writing press releases and organising press events.
• Knowledge and experience in improving organisational brand and profile.
• Experience of writing for web and an understanding of the principles of SEO.
• Demonstrably a creative thinker who can turn ideas into content.
• Experience in adapting tone and voice to suit different messages.
• Strong IT skills.

Desirable

• A Higher Education qualification in PR/Publicity/Brand Marketing/communications or equivalent.
• Some experience of arts marketing or working within an arts organisation.
• Experience in using Canva/DotDigital/Spektrix/Meta.

Equality, Diversity, Inclusion, Access & Flexible Working

Landmark Theatres believes that theatre is for everyone — and that the organisations that make it should reflect the diversity of the communities they serve.

We are committed to creating an inclusive working environment where difference is valued, barriers are actively removed, and people feel respected, supported, and able to do their best work. We welcome applications from people of all backgrounds and identities, including those who are underrepresented in the arts and cultural sector.

We particularly encourage applications from people who identify as:

• From a global majority background
• Disabled and/or neurodivergent
• From lower socio-economic backgrounds
• LGBTQIA+

We recognise that talent is distributed widely, even where opportunity is not.

Access

We are committed to making our recruitment process and working environment accessible. If you require any adjustments at any stage of the application or interview process — or if you’d like to discuss access needs for the role — please let us know, and we will work with you to put appropriate support in place.

All applicants that complete the full application will receive a response regardless of the shortlisting outcome.

The closing date for applications is midday Friday 2nd October.

Landmark Theatres Ltd is committed to safeguarding the welfare of participants and partners. Applicants will be asked about any previous convictions, cautions, and reprimands, including those that are considered ‘spent’ as defined by the Rehabilitation Offenders Act 1974 (Exceptions) Order 1975 (Amended 2013). The successful candidate must be willing to undergo an enhanced Disclosure and Barring Service check (at Landmark’s expense) if a job offer is made subject to this being obtained.