Stripe
Marketing Operations Manager, EMEA Events
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Who we are
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.
About The Team
Marketing Operations is a team of marketing execution experts and systems thinkers focused on efficiency. We partner closely with Regional and Demand marketing, Growth, Martech, and creative teams to deliver scalable, high-impact campaigns across channels. While we operate globally, this role is focused on supporting the EMEA region.
What you’ll do
We are seeking a Marketing Operations Manager to serve as the end-to-end marketing operations process owner for in-person and online events. In this role, you will collaborate with Field Marketing, Demand Generation, Marketing Technology, and Marketing Operations teammates to identify audiences, track and drive attendance, produce high-performing and measurable campaigns, accurately process attendee and non-attendee data, route leads accurately and quickly, and provide sales follow-up reporting.
Responsibilities
- Own end-to-end marketing operations for in-person and online events, from campaign intake through post-event reporting.
- Partner with Field Marketing, Demand Generation, Marketing Technology, and Sales to define operational plans, timelines, responsibilities, and success metrics.
- Manage audience strategy and campaign execution, including segmentation, registration, email, testing, launch readiness, and attendance tracking.
- Monitor registration and attendance, address risks and dependencies, and identify opportunities to improve conversion and engagement.
- Manage the accurate capture, validation, enrichment, and reconciliation of attendee and non-attendee data.
- Oversee lead scoring, classification, routing, nurture, sales notifications, and handoff within agreed service levels.
- Report on campaign performance, attendance, engagement, lead routing, sales follow-up, and pipeline impact.
- Maintain high standards for data quality, privacy, consent, and contact governance throughout the campaign lifecycle.
- Identify and address process, data, and technology gaps by implementing scalable documentation and operating procedures that improve consistency and performance.
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Who you are
We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum Requirements
- 5+ years of experience in marketing operations, demand generation operations, event operations, or a related field.
- 3+ years of proven expertise in Marketo, with a strong track record of developing scalable programs and driving successful campaign outcomes.
- Proven track record of optimizing campaign and execution workflows within event and webinar platforms (such as Splash and ON24).
- Experience with audience segmentation, campaign workflows, lead management, and sales follow-up processes.
- Strong program-management skills, with the ability to manage timelines, dependencies, risks, and multiple concurrent events.
- Strong analytical and problem-solving skills, including experience using campaign data to identify issues and improve performance.
- Understanding of data quality, consent, privacy, and contact-governance practices.
- Clear written and verbal communication skills and experience working across Marketing, Sales, and Technology teams.
- Attention to detail and the ability to operate effectively in a fast-paced environment with changing priorities.
- Experience integrating AI into scalable marketing operations workflow designs and streamline processes.
Preferred Qualifications
- Experience in the technology or financial services sectors, ideally within a high-growth company.
- Knowledge of marketing automation tools and processes to enhance efficiency and scalability in campaign execution.
- Strong adaptive skills with a proven ability to thrive in a rapidly changing environment.
- Experience managing or collaborating with an offshore production team to streamline operations.
In-office expectations
Office-assigned Stripes in most of our locations are currently expected to spend at least 50% of the time in a given month in their local office or with users. This expectation may vary depending on role, team, and location. For example, Stripes in Stripe Delivery Center roles in Mexico City, Mexico, Bengaluru, India, and Dublin, Ireland work 100% from the office. Also, some teams have greater in-office attendance requirements, to appropriately support our users and workflows, which the hiring manager will discuss. This approach helps strike a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility when possible.
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Pay and benefits
The annual salary range for this role in the primary location is £81,400 - £122,000. This range may change if you are hired in another location. For sales roles, the range provided is the role’s On Target Earnings (“OTE”) range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and specific location. Applicants interested in this role and who are not located in the primary location may request the annual salary range for their location during the interview process.
Specific benefits and details about what compensation is included in the salary range listed above will vary depending on the applicant’s location and can be discussed in more detail during the interview process. Benefits/additional compensation for this role may include: equity, company bonus or sales commissions/bonuses; retirement plans; health benefits; and wellness stipends.
We look forward to hearing from you.
At Stripe, we're looking for people with passion, grit, and integrity. You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out—and set you apart—especially if your career has taken some extraordinary twists and turns. At Stripe, we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions. Join us.
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