Impact Recruitment Group Ltd
Marketing Operations Manager
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Marketing Operations Manager
£45-55k + bens
12 month contract
Hybrid (3 days in office, W1)
About the Role
We're looking for a multiskilled B2B marketing operations manager with a skillset rooted in Hubspot and marketing operations, to join an ambitious B2B marketing communications business. You will have ownership of marketing operations, paid media and campaign delivery across multiple SaaS brands.
You'll play a key role in supporting sales and driving brand initiatives while contributing directly to the planning, execution and reporting of projects and campaigns through Hubspot.
This is a hands-on role combining project management, digital marketing and Hubspot campaign management, working closely with sales and marketing teams to deliver campaigns that generate leads, strengthen the brand and drive business growth.
Responsibilities
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- Managing HubSpot - including automation, workflows, segmentation, tracking and reporting.
- Owning and optimising LinkedIn paid advertising campaigns, managing budgets, targeting, testing and performance.
- Overseeing marketing projects using Asana (or similar).
- Coordinating cross-functional campaigns with sales, design and content teams.
- Analysing campaign performance and making data-driven recommendations to improve ROI.
- Supporting events, lead generation activity and wider marketing initiatives.
Requirements
- 4-6 years' experience in a B2B marketing operations role.
- Advanced knowledge of HubSpot, including workflows, automation and CRM segmentation.
- Strong hands-on experience with LinkedIn Campaign Manager, including campaign optimisation and budget management.
- Experience managing projects in Asana, Monday.com or Trello.
- Excellent project management and stakeholder management skills.
- A commercial mindset with the ability to manage multiple campaigns simultaneously.
- Strong analytical skills with experience measuring and reporting on campaign performance.
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Nice to Have
- Experience across Google Ads or Meta.
- Event marketing experience.
- Exposure to product marketing or go-to-market campaigns.
About the Opportunity
This is an exciting opportunity to join a collaborative marketing team with genuine scope to influence strategy and optimise marketing operations.
Whilst it's a 12 month maternity cover, there is scope for this to become permanent with the potential of transitioning into a Product Marketing role. An incredible opportunity for someone with career aspirations in B2B SaaS Product Marketing.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
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