iXceed Solutions
Marketing Specialist
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Marketing Lead
Location: Birmingham, UK
Working Model: Hybrid – minimum 2 days per week in the Birmingham office
Employment Type: Contract
Language: Fluent English + good spoken French
About the Role
We are looking for a Marketing Lead to support marketing activities across Southern Europe. The role will be responsible for planning and delivering effective marketing campaigns that build awareness, generate leads, and contribute to the sales pipeline and business growth.
You will work closely with Sales and wider marketing teams to deliver campaigns across multiple channels, engage target customers, and support regional business priorities.
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Key Responsibilities
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- Plan and deliver marketing campaigns across Southern European markets.
- Develop and execute demand generation and lead generation activities.
- Work closely with Sales teams to support pipeline generation and acceleration.
- Support account-based marketing (ABM) activities for key customers and prospects.
- Deliver integrated campaigns across digital, email, content, events, and other channels.
- Organise and support customer events, webinars, and industry activities.
- Work with partners and channel teams on joint marketing initiatives.
- Develop localised marketing activities for different markets and audiences.
- Monitor campaign performance, leads, pipeline, and other key marketing metrics.
- Use CRM and marketing automation tools to manage campaigns and leads.
- Analyse campaign results and identify opportunities for improvement.
- Manage multiple marketing activities and stakeholders effectively.
- Stay informed about customer needs, market trends, and the technology/cybersecurity sector.
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