Benham Publishing Limited
Media Business Development Manager
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Company Description
Benham Publishing Limited is a UK-based publisher of business magazines and digital media serving trade and industry organisations across the UK. Established in 1997, the company is known for high-quality technical publishing and collaborates with chambers of commerce, national government, European organisations, and specialist trade bodies. Its magazines and directories are designed to engage professional audiences through expert technical content, industry insights, reports, and white papers. Benham Publishing has partnered with over 100 UK organisations and technical membership bodies, covering areas including health, utilities, transport, construction, logistics, finance, environmental technologies, and education. The company is trusted to manage membership data, sponsorship, and editorial for high-profile clients, including government agencies and major national institutions.
Role Description
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The Media Business Development Manager is a full-time, on-site role based in Liverpool, responsible for driving revenue growth across Benham Publishing’s magazine and e-media portfolio. This role involves:
- Identifying and developing new business opportunities
- Building and maintaining relationships with trade associations, corporate clients, and public-sector organisations
- Promoting advertising, sponsorship, and content solutions
The Manager will:
- Conduct market research
- Develop tailored proposals
- Prepare presentations
- Negotiate commercial terms to secure long-term partnerships
Daily activities include:
- Managing a sales pipeline
- Coordinating closely with editorial and production teams to align client objectives with publishing schedules
- Monitoring performance against targets
The role also requires:
- Attending relevant industry events
- Representing the company to prospects and partners
- Providing regular reporting and forecasting to senior leadership
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Qualifications
- Demonstrated experience in media, publishing, or B2B business development, with a track record of meeting or exceeding sales targets
- Strong skills in client relationship management, including prospecting, consultative selling, negotiation, and account retention
- Understanding of advertising, sponsorship, and digital media solutions, ideally within trade magazines, e-media, or technical publishing
- Excellent communication and presentation abilities, with confident written and verbal skills suitable for senior stakeholders
- Comfort working on-site in Liverpool, collaborating cross-functionally with editorial, production, and design teams
- Previous experience working with trade bodies, membership organisations, or government-related clients is highly beneficial
- Previous experience in business, marketing, media, or a related field is preferred
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