National Account Manager (Grocery) – Drinks FMCG Brand – London / South

Up to £65,000 plus benefits

This is a very exciting opportunity to work with one of the most iconic drinks brand in the UK, with a reputation for growth and product range. This client has an extensive history in both On & Off trade sales along with a category leading range and almost 10 years of success.

We are looking for an ambitious, commercially driven National Account Manager to support their Grocery business across the UK for a leading international wine business. This is a high-impact role with responsibility for driving sustainable, profitable growth across the Top 4 grocery retailers and the wider grocery channel. You will own key customer relationships and be responsible for turning commercial strategy into measurable sales and market growth.

This business operates across the likes of Booths and Tesco but aiming to drive growth amongst key retailers and national brands.

Company Benefits

• Competitive salary, bonus and travel expenses.
• Personal development and progression.
• Opportunity to join a category leading brand!

The National Account Manager responsibilities:

• Own and deliver the Grocery channel strategy, with a clear focus on driving revenue, volume, distribution and rate of sale.
• Lead relationships and commercial plans across the Top 4 grocery retailers, alongside a wider portfolio of grocery customers.
• Develop and execute robust Joint Business Plans (JBPs) that deliver mutual growth for both the customer and the business.
• Lead annual negotiations, trading terms, pricing and promotional strategy, balancing revenue growth with margin and profitability.
• Identify opportunities to grow distribution, improve rate of sale and maximise the performance of existing brands and products.
• Lead the commercial process for new product launches, from customer sell-in through to activation and execution in-store and online.
• Work closely with Marketing, Category, Supply Chain and Finance to ensure plans are commercially compelling and operationally deliverable.
• Develop customer-specific activation plans that drive visibility, conversion and incremental sales.
• Analyse customer, category and market data to identify opportunities and translate insight into action.
• Monitor performance closely, identifying risks and opportunities and taking decisive action to deliver against targets.
• Build strong, senior-level relationships with buyers and key customer stakeholders.
• Influence internal stakeholders and ensure customer priorities are aligned with wider business objectives.
• Champion a growth mindset, continuously looking for new ways to increase distribution, rate of sale, value and profitability.