Market Intelligence & Opportunity Management

• Demonstrates a strong understanding of market trends, competitive activity, and emerging industry developments.
• Naturally curious and commercially minded, with the ability to identify opportunities from market signals and business change.
• Analytical and methodical in approach, using data and insight to inform decision-making and prioritization.
• Committed to continually improving processes, ways of working, and pursuit effectiveness.

Relationship Building & Influencing

• Outstanding relationship development and stakeholder management skills.
• Ability to build credibility and influence with senior clients, consultants, agency leadership, and WPP stakeholders.
• Strong networking, influencing, and negotiation skills with the confidence to challenge constructively when required.
• Demonstrates emotional intelligence and excellent judgment when navigating complex stakeholder environments.

Marketing, Brand & Agency Profile

• Experience supporting or delivering marketing and profile-building initiatives that enhance agency visibility and support growth ambitions.
• Strong understanding of brand positioning, thought leadership, events, content, and PR as drivers of awareness and commercial opportunity.
• Demonstrates genuine passion for creativity, innovation, and the work produced by VML.

Business Development Operations & Enablement

• Experience maintaining and continually improving a best-in-class new business infrastructure, including case studies, credentials, pitch materials, and sales tools.
• Proven ability to create, organize, and manage content libraries, ensuring key materials are easily accessible and consistently maintained.
• Comfortable developing credentials presentations and supporting materials for client meetings, leadership presentations, and ad hoc business development activity.
• Strong experience using Salesforce (or equivalent CRM platforms) to manage pipeline data, track opportunities, support forecasting, and produce management reporting.
• High attention to detail and commitment to process excellence, governance, and quality standards.

Leadership & Collaboration

• An inspiring, collaborative leader with experience managing, coaching, and developing high-performing teams.
• Ability to motivate and mobilize cross-functional teams around growth opportunities and shared commercial goals.
• Demonstrates accountability, ownership, and the ability to create momentum in fast-paced environments.
• Strong team player who builds trusted partnerships across functions, disciplines, and leadership teams.

Communication & Presentation Excellence

• Exceptional written, verbal, and presentation skills.
• Ability to distill complex information into clear, compelling, and persuasive narratives.
• Experience developing and refining pitch stories, credentials presentations, and client-facing communications.
• Strong attention to detail and commitment to producing work of consistently high quality.

Personal Attributes

• Highly self-motivated, entrepreneurial, and results-oriented.
• Demonstrates initiative, creative thinking, and a proactive approach to problem-solving.
• Calm, resilient, and confident under pressure.
• Able to manage multiple priorities and tight deadlines while maintaining quality and attention to detail.
• Organized, adaptable, and comfortable operating within ambiguity.
• Energetic, curious, and passionate about driving growth.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.

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