Spotlight Sports Group
Newsletters Editor
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Spotlight Sports Group
Spotlight Sports Group is a global media and technology company with a clear purpose, to set the standard for trusted, customer-driven experiences across global racing and sports betting. Guided by our mission to create experiences that fans love, we combine more than 40 years of heritage with bold innovation to deliver award-winning content, data and digital products. With over 400 employees worldwide, our portfolio includes Racing Post, Pickswise, myracing and Free Super Tips, as well as the international marketing agency ICS-digital and ICS-translate. Together, we partner with leading operators, affiliates and media groups to power growth and engagement across the industry.
As Newsletters Editor
You will be responsible for the Racing Post's portfolio of email newsletters – including The Front Runner, The Edge, the Ultimate Daily and On The Nose – across racing and sport. You will commission from desk editors across the newsroom; edit, produce and write emails; and ensure our newsletters reach and engage a broad and growing audience of racing enthusiasts and sports bettors.
The role will report into the Head of Content and work closely with our Premium Editor, ensuring that our newsletters engage subscribers and complement our wider premium proposition. The position will also have responsibility for shaping the future direction of the newsletters portfolio, proposing and helping launch new emails, and working closely with CRM and marketing teams to convert anonymous users into newsletter readers and newsletter readers into subscribers.
What you'll do
- Own the quality, consistency and tone of voice of all our editorial newsletters
- Own the newsletter portfolio, determining what we launch, retire and evolve, based on reader data, evidence of subscriber value and target audience
- Commission newsletter content from our editorial teams, working with desk editors to secure the right contributors and quality
- Write and edit newsletters, bringing a strong voice and energy to the product
- Build newsletter capability across the department, coaching writers and desk editors in how to create lively, distinctive emails
- Partner with CRM on newsletter timing, layout, segmentation and testing, bringing editorial judgement to experiments designed to optimise engagement and conversion
- Drive the technical ambition of our newsletters, introducing features such as live odds and personalisation
- Define what good looks like and work with colleagues in data and CRM to track it
- Turn newsletter data into actionable insights for the wider newsroom to inform email content and strategy
- Drive newsletter sign-up growth alongside Audience and Marketing teams, collaborating on the placement and language of sign-up widgets, registration journeys and on-boarding
- Provide cover and editorial support for the Premium Editor as required
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Requirements
- A track record of creating journalism that people want to read, with sharp writing and a lively voice
- A confident, quick and decisive editor with an eye for detail and the angles which readers care about
- Experience of writing, editing and commissioning newsletters
- Understanding of newsletters as editorial products with their own distinct audience dynamics and best practices
- Confidence using performance data to inform editorial decisions and turning audience trends into concise, impactful reports
- The ability to work collaboratively with colleagues across editorial and the rest of the business, building trust and credibility
- Able to set and hold editorial standards across desks without formal authority, and to make the case with evidence when challenged
- Genuine interest in what data, personalisation and product development can add to email
- Familiarity with Braze or equivalent email platforms – and with using them to conduct A/B and segmentation tests – is desirable
- Knowledge of racing and betting is highly desirable
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Benefits
We offer a range of well-being initiatives, including private medical insurance, excellent parental leave, a working globally policy, mental health support, assistance programs, and social gatherings. We also provide a pension scheme and various other benefit schemes. Plus, we all get our birthdays off work and enjoy 25 days of holiday per year.
We’ve also got you covered with life assurance and exclusive perks like the Star card and our Step Further Awards (our employee recognition program) to recognise your dedication. For those working via the hybrid model (in the office and at home) we’ve made commuting easier with our Season Ticket Loan and Cycle to Work Scheme.
You can also take advantage of complimentary access to our Racing Post Members Club, complete with an Ultimate Membership. We believe in making a positive impact beyond the workplace, and you'll have the chance to volunteer two days per year with our charity partner.
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