Caledonia Group
Offline Marketing Management
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Offline Marketing Management
Location: Edinburgh
Company: Caledonia Group
Position: Full-Time | On-Site
About Caledonia Group
In a world where marketing is becoming increasingly digital, we believe there is still huge value in real human connection.
Consumers are constantly exposed to online advertising, automated messages and digital campaigns. What continues to stand out is the opportunity for brands to create genuine relationships through face-to-face engagement.
Caledonia Group specialises in offline, face-to-face marketing, helping established brands connect directly with their customers and create experiences that digital marketing simply cannot replicate.
We are now focused on expanding our client portfolio across Scotland, the wider UK and eventually international markets. To achieve that, we’re looking for ambitious people who want to develop alongside the business and take on greater responsibility as we grow.
The Role
Our Graduate Management Trainee programme is designed for people who are hungry to develop, learn quickly and build a long-term career.
You will start by gaining hands-on experience in face-to-face marketing and campaign delivery before developing skills across areas such as team development, client management, business operations and leadership.
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You won’t be expected to know everything from day one. What matters is your attitude, willingness to learn and ability to take responsibility.
As you develop, so will your responsibilities.
Key Responsibilities
- Represent our clients through professional face-to-face marketing campaigns
- Build genuine relationships with customers and communicate campaigns effectively
- Support the delivery and development of marketing campaigns and promotional activity
- Learn how to analyse campaign performance and identify areas for improvement
- Develop commercial awareness across marketing, sales and client acquisition
- Take part in structured training, coaching and leadership development
- Progress into team leadership and management responsibilities as your experience grows
- Contribute ideas as Caledonia Group expands into new markets and develops its client portfolio
Who We’re Looking For
We’re not looking for a perfect CV. We’re looking for potential.
You could be a recent graduate, someone looking for a career change, or someone with experience in sales, retail, hospitality, events or customer service.
What matters most is that you are:
- Hungry to learn and develop
- Confident communicating with different people
- Competitive with a strong work ethic
- Comfortable working in a fast-paced, performance-focused environment
- Open to feedback and willing to be challenged
- Naturally driven to take on more responsibility
- Interested in building a career in marketing, business or leadership
Get help with your application
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Previous experience is beneficial, but full training is provided.
What We Offer
- Structured training and ongoing professional development
- One-to-one mentoring from experienced leaders
- Hands-on experience with established brands and campaigns
- Clear opportunities for progression based on performance
- Leadership and management development
- A people-focused, energetic working environment
- The opportunity to grow alongside an expanding business
Why Caledonia Group?
Our ambition isn’t to simply run campaigns.
We want to build something that grows.
As we expand our client portfolio across Scotland, the UK and into international markets, we’re looking for people who want their own development to move at the same pace.
If you’re looking for a role where you can develop your communication, commercial and leadership skills — while being part of a business with bigger ambitions — we’d like to hear from you.
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