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Company Description
We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses.
Over the years, we have evolved our definition of ROI, as it has changed with the ever-complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media.
Yes, ROI is about delivering Return on Investment; but it’s also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth. Top-line growth for our clients’ businesses, growth for our people and growth for our culture.
Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading.
This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.
It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.
It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world’s most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward-thinking and accountable to our clients.
At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world’s leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.
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Overview
We are seeking an exceptional Digital Operations Director to lead digital operations for a major global apparel and outdoor brand.
This role is responsible for driving operational excellence, governance, and the continuous evolution of the client digital hub model and Ways of Working (WoW) across all Central Digital Activation markets. The Digital Operations Director will ensure that biddable activation (social and programmatic) is delivered with consistency, efficiency, and world-class quality across all teams and regions.
The role oversees delivery standards, operational workflows, measurement frameworks, and cross-channel collaboration, ensuring seamless integration with SEO, Search, TAAG, APEX, analytics, and omnichannel planning.
Responsibilities
- Lead and optimise the global digital hub operating model, governance, and ways of working.
- Oversee end-to-end delivery of social and programmatic campaigns, ensuring quality, consistency, and performance.
- Drive operational efficiency through process improvement, automation, AI, and technology adoption.
- Establish measurement, reporting, and optimisation frameworks to support continuous improvement.
- Build strong relationships with clients, agency partners, and cross-functional teams to drive operational excellence.
- Lead and develop the operations team, fostering capability, collaboration, and high-performance delivery.
Qualifications
- Proven experience leading multi-market biddable activation teams across social and programmatic.
- Strong expertise in operational excellence, workflow design, governance frameworks, and hub model deployment.
- Deep understanding of campaign activation processes, optimisation frameworks, measurement methodologies, and automation solutions.
- Skilled in senior stakeholder engagement and cross-functional collaboration across complex, matrixed organisations.
- Exceptional organisational, leadership, and communication skills, with the ability to unify and inspire geographically dispersed teams.
- Demonstrated track record of driving process innovation, operational improvements, and scalable delivery models.
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Additional Information
Zenith International offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including:
📖 Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
Publicis Groupe works primarily from the office or our clients' office four days per week.
At Zenith International, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.
We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.
Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.
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