Blu Digital
Organic Growth and Content Manager - Up to £60,000
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About the Role
We’re looking for an Organic Growth & Content Manager to take ownership of SEO, GEO, and search-led content, building a high-performing organic acquisition engine from the ground up.
Responsibilities
- Shape the strategy for how our content is discovered across traditional search and emerging AI/LLM platforms, deciding what we create, who it serves, and where the biggest opportunities lie.
- Own the content journey from topic and keyword research through briefing, writing, optimization, and performance analysis, covering editorial content, guides, and on-page web copy.
- Take responsibility for technical and on-page SEO fundamentals, including site structure, metadata, internal linking, and working with developers where engineering support is required.
- Work closely with marketing colleagues across social, campaigns, design, and CRM, ensuring search-led content is joined up, distributed effectively, and built to drive meaningful commercial outcomes.
- Be hands-on with tools such as GA4 and Google Search Console, using data to identify opportunities, improve performance, and measure organic traffic, visibility, leads, and conversion.
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Requirements
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- Experience in SEO, content, or organic growth who can demonstrate measurable commercial impact and a track record of growing organic visibility in a fast-moving digital business.
- Experience with a CMS, subscription, SaaS, or marketplace business is useful, as is an interest in health, fitness, or coaching.
- Must be eligible to work in the UK.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
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