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Paid Media Executive
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Paid Media Executive
Solihull | Hybrid – 3 days office-based | £32,000–£35,000
Our client is looking for a Paid Media Executive to join their growing marketing team, with a strong focus on paid search and performance marketing.
The Role:
- Manage and optimise Google Ads and Microsoft Ads campaigns, particularly Search and Performance Max (PMAX).
- Develop and refine bidding strategies to improve ROAS, CPA and lead quality.
- Carry out keyword research, audience analysis and ongoing campaign testing.
- Monitor performance and turn data into clear, commercially focused recommendations.
- Support wider paid media activity where required.
- Manage paid social across Meta.
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About You:
- Minimum of 2 years hands-on PPC experience, either agency or inhouse.
- A B2C background; can be lead gen or eCommerce focused.
- Strong knowledge of Google Search and Performance Max (PMAX).
- Experience of paid social is desirable but not essential as can be taught.
- A strong analytical and commercial mindset.
- Experience with GA4, conversion tracking and campaign measurement.
- Excellent attention to detail and the ability to turn data into actionable insights.
- Good communication skills and the confidence to work with stakeholders.
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