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The Dash Group

Paid Media Lead

Redruth
£35k – £40k/yr
Posted about 21 hours ago
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Paid Media Lead - The Dash Group

Key Info:

  • Salary: £35,000 – £40,000
  • Location: Redruth, Cornwall
  • Hours: Full-time, Permanent
  • Reports to: Marketing Manager

What You'll Be Doing:

  • Leading paid media strategy across The Dash Group’s B2B and B2C brands
  • Building, managing and optimising campaigns across Google, Meta and LinkedIn ads.
  • Managing five- to six-figure monthly budgets against commercial targets including ROAS, CPA and lead quality
  • Using data, testing and experimentation to continually improve campaign performance and ROI
  • Managing conversion tracking, attribution and lead-quality analysis using GA4, Google Tag Manager and CRM integrations

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We're Looking For:

  • Proven experience managing and growing paid media campaigns across Google and Meta
  • Experience managing five- to six-figure monthly paid media budgets
  • Strong commercial awareness with a focus on measurable business outcomes and maximising ROAS
  • Highly analytical, with strong experience in tracking, reporting and attribution
  • A proactive and creative approach to testing, optimisation and problem-solving

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🔗 www.thedashgroup.co.uk/careers

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Skills

Paid Media Strategy
Google Ads
Meta Ads
LinkedIn Ads
Budget Management
ROAS Optimization
CPA Optimization
GA4
Google Tag Manager
CRM Integration
Conversion Tracking
Attribution Analysis
Data Analysis
A/B Testing
Lead Quality Analysis

Location

Redruth, England, United Kingdom

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