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Paid Media Manager
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Senior Paid Media Manager – B2B Agency
Hybri - £50,000–£60,000 DOE
We’re looking for a Senior Paid Media Manager to join a growing B2B agency
This is a senior, hands-on role for someone who knows how to turn paid media into genuine commercial results for B2B clients.
You’ll take ownership of strategy and delivery across a portfolio of accounts, working closely with clients while helping raise the standard of paid media across the agency.
The role
You’ll be responsible for:
- Leading paid media strategy across a portfolio of B2B clients
- Planning, building and optimising campaigns across Google Ads, LinkedIn Ads and Microsoft Ads
- Managing meaningful client budgets with a strong focus on pipeline, leads and ROI
- Developing full-funnel paid media strategies rather than focusing purely on lead volume
- Using data and attribution to understand campaign and commercial performance
- Running testing programmes across audiences, creative, messaging and landing pages
- Producing clear performance reporting and turning the numbers into actionable recommendations
- Presenting strategy and results directly to senior client stakeholders
- Working alongside content, creative, SEO and wider digital teams
- Supporting and mentoring more junior members of the paid media team
- Contributing to pitches, proposals and new-business opportunities
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About you
We’re looking for someone with strong paid media experience, ideally gained within an agency environment.
You’ll likely have:
- Around 5+ years' paid media/PPC experience
- Strong hands-on experience with Google Ads
- Good working knowledge of LinkedIn Campaign Manager, particularly for B2B lead generation
- Experience managing multiple client accounts simultaneously
- A strong understanding of B2B buying journeys, lead generation and demand generation
- Experience working with significant monthly media budgets
- Excellent analytical and optimisation skills
- Confidence communicating performance and strategy to clients
- Experience mentoring or supporting junior team members
- A commercial mindset – you care about pipeline and revenue, not just clicks and impressions
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Experience with GA4, Looker Studio, CRM data, HubSpot/Salesforce, attribution and conversion tracking would be particularly useful.
What’s on offer
- £50,000–£60,000 depending on experience
- Hybrid working from Kingston upon Thames
- Senior ownership without moving away from hands-on paid media
- Interesting B2B client portfolio
- Opportunity to influence the agency’s paid media proposition
- Clear progression towards Paid Media Director / Head of Paid Media
This would suit an experienced Senior Paid Media Manager, Senior PPC Manager or Paid Media Lead who enjoys the pace and variety of agency life but wants greater strategic ownership and influence.
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