HUB
Paid Media Manager / Strategist
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Position: Paid Media Manager
Experience:
At least 4 years working in a similar role
Salary:
Based on experience
Hours:
Full-time
Location:
Calverley, Leeds
About HUB
HUB is an integrated marketing agency based in Leeds. We are a collection of creative and technically skilled individuals, who have all been carefully selected to deliver the talent and enthusiasm needed to successfully deliver quality services for our clients. We’ve been working hard for over 19 years to achieve our vision.
HUB opened its doors in January 2007 as a startup, driven by three passionate individuals with a determination to succeed. Since then, the agency has recruited diverse and skilled individuals who fit with our ethos. These people have helped us grow to become a thriving business.
The company is built on a simple foundation of driving success for our clients, which ultimately means success for HUB. The core of our philosophy is that hard work and great ideas deliver both our vision and that of our clients, creating rewarding careers for talented individuals along the way.
Paid Media Strategist / Manager Role
Join our dynamic team and spearhead paid media campaigns that drive results! We’re seeking a passionate and experienced paid media specialist to join our team and take charge of crafting and executing impactful campaigns for our esteemed clients. As a member within our paid media team, you will also play a role in shaping our paid offering and ensuring our clients achieve their marketing goals.
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Main Duties
As part of the paid and overall performance team you will:
- Develop, execute, optimise and manage ROI focused paid media campaigns across various platforms including Google Ads, Bing, Meta, LinkedIn and more.
- Input into creative direction to ensure consistency across client campaigns and channels.
- Write compelling paid media ads, supported by the content team.
- Track and optimise paid media performance metrics in platform, onsite and externally.
- Produce performance reports (Excel/Google sheets) and monthly presentations to clients (PowerPoint/ Looker Studio).
- Support with paid media proposals to generate new business.
- Proactively develop clients ongoing paid strategies, budgets and channel mix to meet and exceed client expectations.
- Stay abreast of the latest paid media trends, platforms and technologies.
- Be part of overall team development inputting into team meetings as well as the overall performance team and broader business.
- Liaise directly with clients or client representatives to bring your work, successes and strategies to life.
Skills / Qualities
We are therefore looking for candidates with the following characteristics:
- Minimum of 4 years’ hands-on experience managing paid media campaigns with a proven track record of delivering successful, results-driven campaigns.
- Experience managing large budgets and campaigns across Google Ads, Microsoft Ads and Paid Social channels.
- Strong understanding of audience targeting, including demographics, interests, behaviours, and retargeting.
- Proficiency in data analysis and campaign optimisation tools to enhance ad performance.
- Excellent communication and collaboration skills.
- Ability to work independently and manage multiple projects simultaneously.
- Strong oral and written communication skills.
- Passion for paid advertising and a keen interest in emerging trends and technologies.
- Experience with B2C & B2B, lead generation, and e-commerce clients.
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Nice To Haves:
- Experience with product feed management and optimisation.
- Experience with campaign creative planning and execution via a creative team.
- Experience working collaboratively with other channels to drive maximum client benefit.
What We Offer
- Hybrid working (3 days office/2 days optional home working).
- Top spec laptop to keep your work stream productive.
- Your birthday off work.
- Free parking.
- Regular free lunches and quarterly social events.
- Employee Assistance Programme (EAP).
- Access to discounted holiday travel booking.
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