Testing and Customer Experience

• Support the end-to-end delivery of structured tests across ad copy, assets, targeting, and landing pages.
• Develop clear hypotheses, monitor results, and turn findings into actionable recommendations.
• Use search-term, campaign, and customer-behavior insights to improve the relevance and clarity of our advertising.
• Work with colleagues across Marketing, Product, and Analytics to help customers find the information and services most relevant to their needs.

Reporting and Analysis

• Maintain and improve campaign reports and dashboards, ensuring performance is communicated clearly and accurately.
• Analyze campaign data to identify optimization opportunities, risks, and areas requiring further investigation.
• Support forecasting and campaign planning by providing reliable performance inputs and clearly explaining underlying assumptions.
• Translate analysis into concise recommendations for both paid search colleagues and wider stakeholders.

Collaboration and Development

• Work closely with Paid Search team members, sharing learnings and contributing to collaborative problem-solving.
• Partner with teams including SEO, Product, Analytics, and Paid Marketing on projects that improve acquisition and the wider customer journey.
• Take ownership of assigned projects and campaign areas, communicating progress, risks, and results clearly.
• Contribute to team documentation, best-practice processes, and knowledge-sharing sessions.
• Proactively seek feedback and develop your technical, analytical, and commercial paid search skills.

Qualifications

• 1-2+ years of experience running large, direct response search campaigns for a fast-growing business or agency, ideally with a proven track record of scaling across global markets.
• Practical experience using Google Ads; experience with Microsoft Ads, Apple Ads, or other performance marketing platforms is beneficial.
• A sound understanding of campaign structure, keyword management, search terms, audience targeting, ad copy, and automated bidding.
• Confidence working with campaign data and using it to identify trends, diagnose performance changes, and recommend next steps.
• Familiarity with conversion tracking, attribution, and core paid search measurement principles.
• Experience using spreadsheets and reporting or visualization tools to analyze and communicate performance.
• An interest in automation, generative AI, and the ways new technologies are changing search marketing.
• Strong attention to detail, with the ability to manage multiple campaigns or tasks while maintaining accuracy.
• Clear communication skills and the ability to work collaboratively with colleagues from different disciplines.
• A proactive and customer-focused mindset, with a willingness to take ownership, learn, and test new approaches.
• An understanding of how paid search contributes to the broader customer journey and works alongside channels such as SEO, Paid Social, and Affiliates.

Additional Information

For everyone, everywhere. We're people building money without borders — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable, and inclusive. We're proud to have a truly international team, and we celebrate our differences. Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission, and able to progress in their careers.

If you want to find out more about what it's like to work at Wise, visit Wise.Jobs.

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Compensation: GBP 35,000 - GBP 48,000 - yearly