Virgin Experience Days
Partnerships Manager (Scotland)
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Partnerships Manager - Scotland
We're looking for a Partnerships Manager to join our Product team, looking after the Scotland Region.
The Partnership team are the trend-setters in everything experiences. We’re racing to find the next best thing to keep inspiring our customers. We source, grow and retain outstanding experiences, and manage relationships with our fantastic partners. The front line of the business, we work our hardest to meet the needs of all stakeholders to deliver incredible results.
About the role
From the Highlands to the heart of Edinburgh, our Partnerships Manager for Scotland will shape unforgettable experiences across every category - from adrenaline-fuelled adventures and cosy Highland escapes to whisky tastings, scenic tours, and one-of-a-kind cultural gems.
You’ll own the Scottish region, managing and growing a diverse portfolio of partners that showcase the very best the country has to offer. Whether it’s securing exclusive access to an iconic distillery, uncovering hidden-gem hotels, or finding the next big thrill among the Highland coos, you’ll know how to turn opportunities into standout experiences.
With strong commercial instincts and a passion for partnership, you’ll nurture existing relationships while driving new growth, ensuring our offering stays fresh, competitive, and truly reflective of Scotland’s spirit.
If you’re commercially minded, relationship-driven, and inspired by bringing incredible Scottish experiences to life, this role is for you.
This is a fully remote role looking after the Scotland region, so you'll need to be based in Scotland with a comfy home setup and a solid internet connection.
Regular travel throughout Scotland is an essential part of this role, involving visits to existing and future supplier partners. You must be able to travel independently and reliably to locations across Scotland, including rural and remote areas where public transport may be limited, in order to meet business needs. We support the use of sustainable travel options wherever these are practical and compatible with the requirements of the role.
Additionally, we do get together in person as a team too, so travel to our office (Buckinghamshire, SL8 5YS) on a minimum monthly basis will be required (occasionally more if there are team or company events).
What you'll do
- Create and deliver the Product Growth Strategy for Scotland, driving geographic expansion to grow and diversify our experiences portfolio as a market-leading, differentiated proposition
- Encourage and nurture an insatiable curiosity within the Partnerships team to continually innovate and remain market leaders
- Source, manage, and optimise a competitive and innovative range of experiences to meet BIM objectives and support iGP and revenue targets
- Provide outstanding service to partners and customers, securing exclusive, bespoke, and unique experiences that differentiate our range in the marketplace
- Develop and manage key Scottish regions, including Edinburgh, Glasgow, Aberdeen, and surrounding areas, to achieve both collective and individual goals
- Proactively manage strategic regional partners, with full commercial ownership of BIM, quality, service, and innovation, ensuring attractive, competitive products with strong margin and SKU growth
- Collaborate with other Partnerships Managers and the Partner Ops team to share best practice and align on priorities
- Use quantitative analysis, trends, market activity, and consumer insight to maintain a market-leading portfolio, monitor performance, and identify growth opportunities or underperforming areas
- Forge strategic partnerships with DMOs and other regional stakeholders to accelerate growth and access first-to-market experiences
- Identify and secure new partnerships to enhance the portfolio, delivering compelling pitch presentations and tailored sales materials to meet campaign, channel, and margin requirements
- Build annual plans with key partners, including new product launches and promotions, aligned with seasonal marketing activity
- Work closely with Marketing and other stakeholders (CS, Sales) to ensure alignment, communication, and maximum merchandising opportunities
- Research and source market-leading promotional offers to satisfy margin requirements for key clients and direct sales
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What you'll need
- To be located in Scotland, to be able to visit new and existing suppliers
- Deep knowledge of Edinburgh, Glasgow, Aberdeen and wider Scotland, with insight into regional trends and opportunities
- Proven negotiation, commercial and account management skills
- Strong analytical ability and numeracy, you’ll be confident using Excel, CRM and reporting tools (e.g. Dynamics, Salesforce)
- Buying or sales experience, within an eCommerce environment or the experience sector (preferred)
- Current knowledge and awareness of the gift experience market
- Used to working in a dynamic, fast moving, customer service focused environment with an emphasis on achieving targets
- Ability to work under pressure and to deadlines
- Outstanding negotiation skills with a track record for successfully converting leads
- Strong grasp of calculating margins and ability to analyse sales data to make decisions on future products
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Perks to make work feel less ordinary
- Time for you: 25 days holiday plus bank holidays, with the option to buy or sell up to 2 days each year
- Freedom to work your way: Flexi-working hours around our core 10-4, so your day works for you (8.5 hours per day)
- Wellbeing that actually works: Access to an award-winning employee assistance programme; Health Plan cover (plus family add-ons) with cash back for a variety of health & wellbeing costs; Cycle to Work and Electric Vehicle schemes (post probation).
- Future proofing you (and your finances): Company pension (5% you, 3% us) after 3 months; Discretionary bonus and life assurance after probation.
- Giving back & all the anti-ordinary extras: 2 volunteer days each year; Personal re-loadable multi-choice gift card (topped up on your birthday, lifetime milestones and internal celebrations); Yearly £150 experience voucher; Discounts on experiences and across the Virgin Group; Refer a Friend bonus and generous team celebrations throughout the year.
About us
The home of anti-ordinary gifts
The best things in life aren’t things. It’s why we gift the way we do. We’re one of the world’s leading experience gift brands, making it easy to give the unexpected and deepen connections through anti-ordinary gifting.
In the UK, you'll know us as Virgin Experience Days - one of the first brands to pioneer the premise that the best gifts can't be boxed, way back in 1988. We kicked things off with track days and flying experiences. Now we're home to more than 5,000 amazing experience gifts - from immersive theatre, to virtual reality, VIP stadium tours, Michelin-starred dining and more.
Operating in the US as Virgin Gifts, we're proudly part of the Virgin family, working alongside the likes of Virgin Atlantic, Virgin Hotels, and Virgin Voyages to deliver extraordinary experiences everywhere.
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