RG2 Communications
PR Agency Director

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Job Description: Agency Director
Location: London, UK (remote/hybrid)
Reports to: Co-Founders
Contract type: Full-time, permanent
About the Role
RG2 is looking for an experienced Agency Director to sit beneath our co-founders and take day-to-day ownership of running the agency. You'll be the central point of leadership for our team and our client work — overseeing every employee and every project, running the press office, and making sure we're consistently delivering great work and hitting our numbers. This is a senior, hands-on leadership role for someone who wants real ownership without the founder-level financial and strategic remit — you'll be trusted to run the agency day to day while reporting directly to the co-founders.
Key Responsibilities
- Have oversight of all employees and all live projects across the agency, acting as the go-to person for the team on client work and day-to-day questions.
- Manage and run the press office, ensuring strong, consistent media coverage is being delivered across accounts.
- Step in to manage tricky or escalated client situations, protecting client relationships and agency reputation.
- Keep eyes on every project's progress, making sure deadlines are being met and agreed strategies are being delivered.
- Run and lead team meetings, keeping the wider team aligned, informed, and accountable.
- Track team and account performance against KPIs, proactively flagging and addressing any projects or people falling behind.
- Manage, support, and mentor the team, helping develop individuals' skills and supporting their day-to-day performance.
- Support new business efforts, including pitch preparation, proposals, and onboarding of new clients.
- Oversee project management across the agency, ensuring efficient workflows, resourcing, and prioritisation across accounts.
- Drive overall efficiency of the agency, identifying and implementing improvements to how the team and processes operate.
- Report directly to the co-founders on team performance, client health, and agency operations.
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About You
Experience
- Significant experience in a senior leadership role within a PR/communications agency (Account Director, Client Services Director or equivalent), with a proven track record of running teams and accounts.
- Demonstrated experience managing a press office and delivering strong media results.
- Experience supporting new business, including pitching and proposal writing.
- Experience managing, developing, and mentoring a team.
Skills
- Strong leadership and people management skills, with the ability to motivate and hold a team accountable.
- Excellent client management skills, including experience de-escalating and resolving difficult client situations.
- Sharp project management skills, able to keep visibility across multiple accounts and projects at once.
- Confident running meetings and communicating clearly with both team and senior stakeholders.
- Highly organised, with strong judgement on prioritisation and where to focus attention.
- Comfortable operating with a broad, sometimes blurred remit, as is typical in a small agency environment.


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What we're looking for in a person
- A natural leader who takes ownership and wants genuine responsibility for running an agency.
- Calm under pressure, with strong judgement on when to escalate to the co-founders versus resolve independently.
- A collaborative, hands-on approach — happy to be in the detail as well as leading from the front.
What RG2 Offers
- Competitive salary, dependent on experience.
- Pension.
- Hybrid/remote working policy.
- Training and development.
- Phone bill paid.
- Genuine ownership and autonomy running a growing agency, working directly with the co-founders.
- The opportunity to shape the agency's team, processes, and client work at a senior level.
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