PR and Communications Apprentice - UCB

Role Overview

This role will support the delivery of our communication strategy; helping to reinforce two-way internal communication within UK & Ireland and across the UK campus (commercial and R&D operations) and supporting the delivery of impactful external communications which build and enhance the company’s reputation in the UK.

Apprenticeship Details

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training Provider

CAMBRIDGE MARKETING COLLEGE LIMITED

Training Course

Public relations and communications assistant (level 4)

What you'll learn

• Course contents
• Use IT systems and software to support campaigns.
• Build stakeholder relationships and present to them in both formal and informal settings.
• Support campaigns by undertaking tasks such as desk research, event co-ordination, and database management to ensure compliance with agreed service or performance levels.
• Produce written content such as news releases, articles, social media content, bulletins, and blogs, that is accessible to meet the needs of different audiences and channels.
• Able to adapt communication styles as appropriate to the audience.
• Support the production of non-written content such as film production management, producing short user generated style content, live video streaming, social image creation, and infographic production.
• Distribute content using social media channels.
• Use qualitative and quantitative research to analyse and evaluate public relations and communications activities and present findings to project stakeholders.
• Analyse and interpret complex subjects through different communication channels and identify areas for improvement.
• Input to and review communications programmes and plans with a focus on environmental, social and governance (ESG) principles within their organisation's procedures.
• Undertake risk assessment and provide information to support stakeholder planning and strategy.
• Plan and deliver engagement activities for stakeholders, such as curating the content, supporting events, and collating feedback.
• Proofread and edit communications materials such as news releases, graphics and video, and social media content.
• Support team and colleague development through buddying or coaching.
• Contribute to activities which focus on improving sustainability within their organisation's procedures.
• Apply relevant legislation, regulations, codes of practice, and ethical guidance where appropriate to their work.