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Sanderson Design Group

Prime Account Sales Executive

London
Posted about 15 hours ago
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At Sanderson Design Group

We are always looking for talented, ambitious, and motivated people to join our team.

REPORTS TO – UK Sales Director – Brands

LOCATION – Voysey House (Hybrid)

DEPARTMENT – Commercial

PURPOSE

We have a fantastic opportunity for a Prime Account Executive to join the Sales team at Sanderson Design Group, working with an established team to implement sales strategy across our national account customer base. It's a key role supporting the growth of existing partnerships and the exploration and identification of new partnerships to maximize sales and profitability.

RESPONSIBILITIES

Sales & Customer Planning

  • Develop, execute, and drive strategic sales plans for all allocated Prime Accounts, with guidance from the UK Sales Director.
  • Achieve and exceed agreed sales targets, meeting agreed margin targets and other KPIs as outlined in the Commercial Budget.
  • Research, propose, and secure new Prime Account business, with support and guidance from the UK Sales Director and other Prime Account Managers.
  • Propose improvements to existing commercial terms, striving to improve profitability for SDG; execute with guidance.
  • Learn to maximize potential with existing customers by understanding their needs and identifying opportunities for growth.
  • Be eager to learn and participate in the development and mentoring of existing customer accounts, ensuring they have the tools to manage and grow their business.
  • Manage relationships with allocated customers by striving to offer outstanding customer service.
  • Help manage our route to market for new ranges, adapting quickly to market changes.
  • Maintaining regular customer visits appropriate to customer’s current and potential turnover and segmentation.

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£35,000/yr

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Brand Execution and Representation

  • Ensure all brands are fully and appropriately represented in line with brand values, working closely with Brand Managers and the marketing department.
  • Support the sharing and promotion of the business vision and strategy with key buyers/customers, ensuring they understand the DNA of each brand.
  • Understand SDG category-specific landscapes and trends.
  • Be a clear and regular point of communication between our customers, and UK Sales Director, keeping the business fully informed of competitor activity and general market information.
  • Attending industry events and conferences to generate new business leads.

Utilising Data and Insight

  • Assist with regular analysis of sales information to identify future business development opportunities.
  • Learn to formulate, review, and implement effective customer visit plans.
  • Learn to use WG360 and CRM effectively to optimize sales opportunities and maintain comprehensive customer records.
  • Contribute to comprehensive monthly reports.
  • Provide assistance with customer complaints as requested by Customer Services, working in conjunction with the customer service team.
  • Creating action plans to drive sales performance through regular analysis of sales information for future business development.
  • Maintain company equipment to a high standard.

MEASURES OF SUCCESS

  • Achievement of sales budget year on year
  • Effective utilization of Sales toolkit (incl CRM and WG360) to drive sell-through.
  • Promotion, distribution, and presentation of the brands in the most effective and efficient manner and in keeping with the brand identity.
  • Customer satisfaction.
  • Year on year incremental performance within existing accounts
  • Ensure the business and financial development of Prime Accounts

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QUALIFICATIONS REQUIRED

  • Ideally BSc/BA in business administration, finance, or relevant field; MSc/MA is a plus
  • UK/EU Driving license
  • Formal sales training would be a strong advantage but not essential.
  • Negotiation skills qualification
  • Up-to-date personal development plan

EXPERIENCE & SKILLS

  • Highly self-motivated individual, good at negotiating and have interpersonal skills with the desire to develop these skills further.
  • Proven sales experience
  • Strong business sense and industry expertise specifically in the development and implementation of robust trade terms.
  • Demonstrable ability to present, influence, and communicate effectively at all levels of the business.
  • Self-driven, results-oriented, and a positive outlook.
  • Enjoy working in a team and closely with a number of internal stakeholders.
  • Strong analytical and numerical skills. Comprehensive computer skills including Microsoft Office, Outlook, Word, Excel, and PowerPoint
  • When required willing to travel regularly in order to engage directly with partners
  • Professional sales training would be a strong advantage.
  • Proven track record of achieving targets and driving sales growth in a business.

VALUES & BEHAVIOURS:

  • Intrepid: take responsibility and learn from both success and challenges.
  • Imaginative: proactively seek solutions, make thoughtful decisions quickly, and step forward with confidence.
  • Respectful: create a supportive environment, treat others with fairness and respect, and recognize contributions to uplift those around you.

We are committed to providing equal opportunities to all and we welcome applications from candidates with diverse backgrounds.

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Skills

Sales strategy
Account management
Business development
Negotiation
Customer relationship management
Data analysis
Strategic planning
Communication
Presentation skills
Microsoft Office
CRM
WG360
Market research
Interpersonal skills
Numerical skills
Analytical skills

Location

London, England, United Kingdom

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