Checkatrade
Principal Product Manager, Matching & Monetisation
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Principal Product Manager, Leads
As our next Principal Product Manager, Leads, you'll play a key role in helping us build the UK's go-to home improvement marketplace. Millions of homeowners come to Checkatrade to find a tradesperson they can trust, and hundreds of thousands of trades rely on us to win great work. Matching the two is the core of what we do, and trades paying for those leads is our biggest business line. You'll own that product end-to-end: how we match homeowners to the right trades, how we price and package what we offer, and how we grow the Opportunity Board, our fast-growing self-serve marketplace. It's a rare mix of product craft and real commercial ownership, and you'll set the vision, define what great looks like, and ship it.
Forget long lists, here’s what you’ll actually spend your time on:
- Own the leads marketplace end-to-end: Matching, Monetisation and the Opportunity Board, with a clear vision for how they work together.
- Grow the marketplace commercially, making smart trade-offs between growth, value to trades and long-term marketplace health.
- Make matching smarter so the right job reaches the right trade, working closely with Data Science.
- Evolve how we price and package leads, using dynamic pricing to unlock new value.
- Scale the Opportunity Board into a major way trades win work.
- Set and hold the quality bar for a world-class two-sided marketplace, building alignment and earning trust across Product, Data Science, Engineering and our commercial teams through delivery.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
It’s not about ticking every box. It’s about turning up curious, ready to crack on. You’ll do well here if you bring:
- Extensive experience in senior product roles, owning a revenue-generating or marketplace product at scale.
- Marketplace depth: you understand liquidity, supply and demand, matching and distribution.
- Commercial and pricing fluency, comfortable with dynamic pricing, packaging and subscription/pay-as-you-go economics, backed by strong analytical instincts and a habit of using data and experimentation to decide.
- A track record of shipping: you drive delivery, remove blockers and move fast without dropping quality, with the vision and ambition to see where a marketplace should go and bring people with you.
We believe great work deserves great rewards. Here’s just a taste:
- Competitive salary + annual bonus
- Employee Share Programme
- Health, well-being and learning support
- Gym membership, Smart Tech Scheme and Cycle Scheme
- Birthday/Special day leave
- Buy & sell holiday scheme
- 1 week’s paid charity leave and much more!
Get help with your application
Your very own career expert that helps elevate your application to the next level.
How we’ll get to know each other:
- Screening call with one of our Talent Acquisition Partners
- 1st stage interview with Hiring Manager
- Interview with our Head of Monetisation
- 2nd Stage interview with Panel
- Interview with our VP Marketplace and a Principal Product Manager
- Final stage interview includes a case study presentation with our VP Marketplace and Head of Monetisation
If this sounds like the place where you can do your best work, we’d love to hear from you, even if you don’t tick every box
Want to join our Talent Community and be one of the first to know about our vacancies? Register your interest on our Registration Form
At the moment, this role isn’t open to visa sponsorship applications.
About Us
We’re Checkatrade – the UK’s leading platform for finding a tradesperson. With more than 50,000 trades listed and over 6 million reviews, we help homeowners get jobs done right and help tradespeople grow their business.
We’re growing fast, with big plans to become the go-to brand for home improvements. If you care about great work, take pride in the details, and want to make an impact, you’ll fit right in.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location