IRIS Software Group
Product Manager - Accountancy Software
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Competitive + Bonus + Benefits
Remote, UK
At IRIS, we're passionate about building software that makes life easier for businesses and the professionals who support them. We're looking for a Product Manager to lead the strategy, roadmap, and commercial success of KashFlow, our award-winning cloud bookkeeping and accounting platform used by small businesses, sole traders, contractors, and accountants across the UK.
This is a high-profile role within our Accountancy division, offering the opportunity to shape the future of a market-leading product while working closely with customers, accountants, engineering teams, and senior stakeholders. You'll be the voice of the customer, the owner of the product vision, and a key driver of growth, innovation, and customer satisfaction.
What will you be doing?
As Product Manager for KashFlow, you'll own the product roadmap from discovery through to delivery, balancing customer needs, commercial objectives, compliance requirements, and market opportunities.
Key responsibilities include:
Product Strategy & Roadmap
- Define and deliver the product vision and roadmap for KashFlow, aligned to the wider Accountancy division strategy.
- Build compelling business cases for product investment, ensuring clear commercial value and customer impact.
- Prioritise new features and enhancements based on customer feedback, usage data, market demand, and competitive analysis.
- Partner closely with Engineering teams to translate priorities into deliverable epics, user stories, and acceptance criteria.
- Measure product success through customer adoption, retention, engagement, NPS, and commercial outcomes.
Customer Insight & Market Leadership
- Build strong relationships with small businesses, contractors, accountants, and accounting practices to deeply understand their needs.
- Lead customer discovery activities, including user interviews, research, feedback programmes, and market analysis.
- Stay ahead of market trends, competitor activity, and emerging opportunities within the UK accounting software landscape.
- Champion customer needs throughout the organisation, ensuring every product decision creates meaningful customer value.
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Product-Led Growth & User Experience
- Drive a product-led growth approach focused on reducing friction in acquisition, onboarding, and adoption.
- Identify opportunities to improve user journeys, increase customer engagement, and encourage self-service usage.
- Leverage customer insights and behavioural data to optimise product experiences and drive retention.
Compliance & Industry Expertise
- Ensure KashFlow remains compliant with HMRC regulations, including VAT and Making Tax Digital requirements.
- Monitor upcoming legislative and regulatory changes affecting UK bookkeeping and accountancy software.
- Work with internal specialists to translate compliance requirements into product enhancements and releases.
Partnerships & Integrations
- Develop and manage relationships with third-party partners and integration providers.
- Work closely with payment providers and fintech partners to enhance the KashFlow ecosystem.
- Monitor opportunities within payments, Open Banking, and emerging technologies that could deliver value to customers.
- Act as a key escalation point for integration and partner-related product issues.
AI & Innovation
- Identify opportunities to embed AI-powered capabilities that reduce manual bookkeeping effort and improve customer outcomes.
- Explore emerging technologies that can simplify financial management for small businesses.
- Share innovation best practice across the wider Product Management community.
Stakeholder Management
- Collaborate closely with Engineering, Support, Professional Services, Sales, Marketing, Finance, and Operations teams.
- Ensure successful go-to-market planning and adoption of new product capabilities.
- Develop sales enablement materials, training, and product collateral to support commercial success.
- Communicate product strategy and roadmap effectively across the business.
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What we're looking for
Essential
- Proven experience as a Product Manager with responsibility for product strategy, roadmap definition, and delivery.
- Strong customer-first mindset with a track record of building products that solve genuine customer problems.
- Experience working closely with Agile software engineering teams.
- Excellent stakeholder management and influencing skills.
- Strong commercial awareness and experience building business cases and evaluating ROI.
- Strong analytical skills with the ability to use customer feedback, research, and data to inform decisions.
- Experience defining, prioritising, and launching successful product enhancements.
- Excellent written and verbal communication skills, including experience creating requirements and presenting to stakeholders.
- Ability to balance strategic thinking with hands-on execution.
Desirable
- Knowledge of the UK accountancy, bookkeeping, or practice software market.
- Understanding of VAT, Making Tax Digital, and UK compliance requirements.
- Experience with Product-Led Growth (PLG) principles.
- Understanding of payments, fintech, Open Banking, or transactional revenue models.
- Experience working with AI-enabled products or features.
- Product Management qualifications or certifications.
Why join IRIS?
- Own the direction of one of the UK's best-known cloud bookkeeping platforms.
- Shape products that help thousands of small businesses and accountants succeed.
- Work alongside experienced Product, Engineering, Commercial, and Marketing teams.
- Influence strategic decisions at divisional level.
- Access excellent career progression and development opportunities across IRIS.
- Be part of an organisation investing heavily in innovation, automation, AI, and customer experience.
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