BCIS
Product Marketing Executive
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Product Marketing Executive
We’re looking for a Product Marketing Executive to shape how we talk about our products and take them to market.
You’ll work across Marketing, Sales, Data and Engineering to understand what our products do, who they’re for and what makes them valuable. You’ll turn that into clear messaging, useful content and go-to-market activity that helps customers understand why BCIS products matter to them.
From supporting launches and developing product positioning to creating sales materials and customer-facing content, you’ll have a varied role and plenty of opportunity to influence how our products are presented in the market.
What you’ll be doing
- Developing product marketing plans that support our commercial objectives
- Creating clear value propositions and messaging based on product features, customer needs and market insight
- Planning and delivering go-to-market activity for new products, launches and updates
- Creating product content including web copy, emails, brochures, case studies, presentations and sales materials
- Working with Data and Engineering teams to understand product roadmaps, developments and customer needs
- Supporting the Sales team with product messaging, collateral and materials for different customer groups
- Carrying out customer, competitor and market research to inform product positioning and marketing activity
- Tracking product marketing performance and using the results to improve future activity
- Making sure product information is accurate and consistent across our channels
- Supporting wider campaigns, PR and demand generation activity with relevant product knowledge and content
- Producing and editing video content to support product marketing activity
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What we’re looking for
We’re looking for someone with a good understanding of product marketing who can take detailed or technical information and make it relevant and easy to understand.
You’ll ideally have:
- Experience in a product marketing role, ideally within data, SaaS, technology or another complex product environment
- A good understanding of product positioning, value propositions and go-to-market planning
- Strong writing and content creation skills
- The ability to turn technical or complex information into clear customer messaging
- Experience creating product and sales collateral
- Experience using tools such as Adobe Creative Cloud and Figma
- Video production and editing skills
- Good analytical skills and the ability to turn research and performance data into useful recommendations
- Strong organisation and project management skills, with the ability to manage several pieces of work at the same time
- A commercial mindset and the confidence to work with people across different teams
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Experience in construction or the built environment would be useful, but it isn’t essential.
Why BCIS?
BCIS is the UK's leading independent provider of cost and carbon data, helping organisations across the built environment make better commercial and environmental decisions through trusted data, insight and technology.
As we continue to invest in our products and digital capabilities, you'll play a key role in shaping how our products are positioned, communicated and brought to market, helping customers understand the value they deliver.
We're a remote-first organisation, and flexibility is part of how we work. We trust our people to do their best work wherever they're based, while still creating opportunities to collaborate through occasional team meetings and company get-togethers.
Alongside meaningful work and the chance to influence how our products show up in the market, you'll be joining a supportive, ambitious team that's passionate about creating products and experiences customers genuinely value.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
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