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Imagine a future where AI infrastructure companies don’t just build powerful technology - but communicate its value clearly to enterprise buyers, developers, and strategic partners alike.
At Verda, we’re building a fully featured European cloud computing platform designed for AI workloads. As the market evolves rapidly, product marketing plays a critical role in shaping how customers understand our platform, how sales wins deals, and how we position ourselves in an increasingly competitive landscape.
Join Verda while it’s still being built - not once it’s finished.
Your responsibilities
In this role, you will build and own Verda’s product marketing foundation - from positioning and messaging to launch execution and sales enablement. You will develop a messaging architecture that resonates across enterprise procurement teams, AI practitioners, and strategic partners, validating it through customer conversations and real market feedback.
- Create the materials and frameworks that help our commercial teams operate effectively, including battle cards, competitive intelligence, positioning documents, pitch decks, and objection-handling guidance.
- Establish repeatable enablement processes that help sales teams ramp quickly and communicate Verda’s value with confidence.
- Own competitive intelligence and market insights—tracking competitors, identifying market shifts, gathering structured product feedback, and translating customer pain points into actionable go-to-market strategies.
- Build Verda’s launch motion from the ground up: defining launch frameworks, coordinating cross-functional execution, enabling internal teams ahead of external releases, and measuring success based on pipeline impact rather than awareness alone.
- Work closely with strategic technology partners to develop joint messaging, co-marketing initiatives, and business cases that support partner-led growth.
- Help refine our ideal customer profile, segmentation strategy, and voice-of-customer programs as the company scales.
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Your key competencies
- Depth of product marketing craft built over roughly 8+ years across product marketing and adjacent product, technical, or GTM roles. We care about the depth of the craft and the shape of the path, not a specific count of “pure PMM” years — engineers and technical operators who moved into product marketing are profiles we want to see.
- Proven marketing to both technical practitioners (developers, ML engineers) and enterprise buyers.
- A zero-to-one track record: you have built positioning and a launch motion for a net-new product or category — ideally against an incumbent brand's existing perception, where the work was as much market education as messaging.
- Technical fluency you can defend: you can sit with an infrastructure or ML engineer, understand what they built, and turn it into a story. A CS or engineering background is a strong asset here.
- You ship. The positioning docs, the launch narratives, the enablement are in your hands. This is a build-it-yourself role before it is a manage-it role.
- A customer-close instinct: you form your point of view from being in the room with buyers, then let the data refine it.
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Strong Differentiators
- AI/ML infrastructure or neocloud domain knowledge: training vs. inference, GPU and token economics, the trade-offs between bare metal and higher abstraction layers.
- Real self-serve / product-led growth experience alongside an enterprise motion.
- Regulated-vertical or compliance-driven GTM: attestations, certifications, the EU AI Act, sovereignty as a buyer trigger.
- Experience hiring and building a product marketing team from the first hire up.
- Strategic partner or co-GTM experience, NVIDIA-adjacent especially.
Practicalities
- Location: Helsinki, Finland or London, UK
- Hybrid: Working from the office 3 days a week.
- Employment type: Full-time and permanent
What's next
We’re building fast and this role needs the right person behind it. There’s no artificial deadline, but when we find who we’re looking for, we move.
If this sounds like your next move, apply now.
Please submit your application through our Careers page. We don’t accept applications sent by email.
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