Technical Network Recruitment
Product Marketing Manager
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Leading Manufacturer in Wellingborough
About the Role
Leading Manufacturer in Wellingborough are looking for a Product Marketing Manager to deliver product-led marketing and campaign support across the UK, US, and EU. This is a fantastic opportunity to shape messaging, create compelling content, and support sales teams, distributors, and partners with the tools they need to build brand awareness and convert opportunities.
You will play a key role in developing product positioning, messaging, and sales collateral across multiple territories and customer segments. Working closely with sales, digital, and wider commercial teams, you will help plan and deliver campaigns for key product areas and new launches, ensuring all activity is commercially relevant and aligned to business priorities.
You will also support trade shows, exhibitions, partner activity, and distributor development, while creating high-quality content that demonstrates product value across sectors such as warehouse storage, logistics, ecommerce fulfilment, and packaging.
Key Responsibilities
- Develop product positioning, messaging, and sales collateral for multiple markets and customer segments.
- Plan and deliver campaign support for key products and new product launches.
- Create and manage brochures, datasheets, presentations, product guides, case studies, sector content, and distributor toolkits.
- Work closely with sales teams to identify campaign themes, customer objections, market opportunities, and content gaps.
- Support trade shows, exhibitions, open days, and industry events, including pre-event and post-event activity.
- Build relationships with trade bodies, industry associations, and relevant partners.
- Support distributor development through campaign packs, product information, training materials, and co-branded assets.
- Coordinate customer case studies, testimonials, and application-led content.
- Work with digital colleagues to ensure campaigns have effective landing pages, email content, videos, imagery, tracking, and reporting.
- Ensure all product and campaign messaging is consistent, accurate, and commercially effective.
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Key Requirements
- Experience in product marketing, campaign planning, or B2B marketing, ideally within manufacturing, logistics, packaging, warehouse storage, or a technical product environment.
- Strong ability to translate product features into customer benefits.
- Excellent written communication skills.
- Confidence working with sales teams, customers, distributors, agencies, and internal stakeholders.
- Experience supporting trade shows, launches, events, or partner campaigns.
- Strong project management and coordination skills.
- Good knowledge of Microsoft Office and the ability to brief creative or technical suppliers.
- An interest in sustainability, ecommerce fulfilment, logistics, warehouse efficiency, or packaging would be advantageous.
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Pathway to Success
- Build stronger and more consistent product messaging across all territories.
- Support sales teams with effective campaign content and customer-facing materials.
- Provide more proactive support for trade shows, distributors, partners, and key product lines.
- Increase the use of case studies and sector-specific content to support conversion.
- Better alignment between product priorities, marketing activity, and sales follow-up.
- Strengthen brand awareness and market engagement in priority markets.
How to Apply
Please apply online or contact Sandeep Dhillon for a confidential conversation.
Technical Network recruits Engineers and Managers across automotive, aerospace, electrical/electronic, technology, energy, engineering, and manufacturing.
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