BMS Performance
Product Marketing Specialist
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Support three major B2B product launches over the next 12 months
Work alongside an experienced Product Marketing Manager Join a 24-person global marketing team Fully remote anywhere in the UK £60,000 basic salary
The Role
An established international B2B organisation is looking for a Product Marketing Specialist to join on a 12-month fixed-term contract. This is a newly created position supporting the existing Product Marketing Manager with three new products being launched concurrently this year, with the potential for further launches to follow.
These products are an important part of the company's growth plans. They will help deepen relationships with existing customers while creating new revenue opportunities.
Working closely with the Product Marketing Manager, you will take ownership of campaign coordination and day-to-day launch execution. You will help turn agreed product positioning and messaging into structured go-to-market campaigns, ensuring that timelines, assets and stakeholders remain on track.
This is not a standalone Product Marketing Manager role, but it does offer plenty of responsibility and ownership. You will need to get up to speed quickly, work across several product launches at once and be comfortable operating in an international business.
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Key Responsibilities
- Project manage go-to-market campaigns across three new product launches
- Own campaign plans, timelines and dependencies across multiple workstreams
- Turn positioning and messaging into launch materials, including one-pagers, FAQs, sales decks, web and social content
- Coordinate with Product, Design, Research and Regional Marketing teams
- Manage asset requests, stakeholder follow-up, content scheduling and launch logistics
- Track campaign performance and identify where activity needs adjusting
- Support the Product Marketing Manager with market and competitor research
The Candidate
Product marketing experience is essential. You will ideally have around 3-5 years' B2B marketing experience, ideally within SaaS, or business/professional services.
You should also bring:
- Experience supporting or delivering successful B2B product launches
- Evidence that your launch activity contributed to adoption, revenue or market traction
- Strong campaign and project management skills
- The ability to manage several launches and competing priorities at the same time
- Confidence working with Product, Research, Design, Sales and regional marketing stakeholders
- The ability to understand new or technical products and translate them into clear marketing activity
- Excellent written English and strong attention to detail
- A proactive and organised approach, with the confidence to work autonomously in a remote environment
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The Package
- £60,000 salary
- 12-month fixed-term contract
- Fully remote anywhere in the UK
- One or two trips to the Amsterdam headquarters expected
- International working environment with scope to take ownership
The Company
A well-established global B2B organisation working with major employers around the world. The business has an international workforce and is investing in new products that will support its next stage of growth.
If you have hands-on product marketing experience and enjoy turning product strategy into well-managed, commercially effective launches, apply today.
We are committed to promoting equal opportunities and welcome applications from all suitably qualified candidates.
Desired Skills and Experience
Product Marketing, Product launch, GTM, Go-To-Market, B2B marketing, Proposition Development, Product positioning, Product messaging, Campaign management, project management, stakeholder management, competitive analysis, market research, global
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