Walk-In Media
Programmatic Manager
London
Posted about 24 hours ago
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WHO WE'RE LOOKING FOR…
Someone with solid, hands-on programmatic trading experience across DSPs and channels, ideally with familiarity of CTV/SVOD and Amazon DSP
- Someone who is confident working with data to optimise delivery and translate platform performance into clear client narratives.
- Someone who is proactive, organised, detail-oriented and able to work under pressure, energised by both campaign execution and staying ahead of a fast-moving streaming landscape
- Someone with great communication and interpersonal skills, who takes responsibility and accountability.
- Someone curious about how AI and automation are shaping the future of programmatic trading, and open to helping shape our approach as we build it out.
ROLE RESPONSIBILITIES
- Work closely with Planning and AV teams to translate briefs and strategic direction from planning into detailed programmatic activation plans, with particular ownership of CTV/SVOD and Amazon DSP campaigns
- Manage campaign setup, trafficking and optimisation across DSPs, with a focus on Amazon DSP and CTV supply partners (Prime Video, Netflix, Disney+, Paramount+ and more)
- Research and recommend inventory sources, ad formats and tactics as the CTV/SVOD landscape evolves
- Work with ad operations to ensure correct trafficking and pixel implementation
- Work closely with planning teams to ensure programmatic recommendations complement overall media strategy and campaign objectives
- Analyse campaign data to identify optimisation opportunities.
- Support client teams with campaign commentary, learnings and post-campaign analysis
- Maintain and grow strong relationships with key media, data, and tech partners
- Support and train junior team members on campaign setup and platform use
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CORE SKILLS REQUIRED
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- Strong working knowledge of Amazon DSP and at least one other major DSP.
- Hands-on experience running programmatic campaigns, and recent CTV experience preferred.
- Understanding of programmatic targeting, bidding strategies and inventory types (bidded and reservation)
- Strong analytical skills, confident working in Excel
- Understanding of relevant performance and brand metrics
- Confident client-facing and presentation skills
- Interest and awareness of wider digital and offline media channels
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Jessica, London
Skills
Programmatic Trading
Amazon DSP
CTV
SVOD
Campaign Optimization
Data Analysis
Excel
Ad Operations
Trafficking
Media Strategy
Client Management
Inventory Management
Digital Media
Automation
AI
Location