Publicis Groupe Holdings B.V
Publisher Partnerships Director
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Company Description
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Overview
How You’ll Make an Impact
As a Publisher Development Director, you will selectively prospect, develop, and close relationships with web publishers, app developers, CTV/Audio publishers, and technology platforms that add strategic value to CORE Private Exchange (CPE), Epsilon’s direct publisher network. You will work closely with the International Platform Solutions team to define a target list that adds value to the Publicis Power of One model. The role requires relationship building with key internal stakeholders as well as new publisher clients to gain a clear understanding of goals, monetization strategies, and integration solutions.
This individual contributor role will be required to own the end-to-end business development process, from prospecting to launch of the new publisher accounts. This is a hybrid role based in our London office at least 4 days a week.
Responsibilities
What You’ll Achieve
You will help drive the growth of Epsilon’s supply-side partner ecosystem by identifying, developing, and launching strategic partnerships that strengthen CORE Private Exchange (CPE), Epsilon’s direct publisher network, and wider identity and data capabilities. Working cross-functionally with Platform Solutions and teams across the wider Publicis Groupe, you will build and manage a pipeline of strategic partners across Web, App, CTV, Audio, and SSPs. You will own the full partnership lifecycle, from prospecting and commercial negotiations through to privacy assessment, contract execution, onboarding, and launch. Your insights will help shape mutually beneficial partnerships, while clearly articulating the value of the Epsilon and Publicis Groupe offering.
This role will also provide the opportunity to shape and execute the UK supply strategy, identify emerging industry trends and opportunities, and build relationships across Publicis Groupe to unlock new commercial, data, and media opportunities.
Qualifications
Who You Are
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What you’ll bring with you:
- 10+ years’ experience in programmatic advertising, ad technology, and supply-side monetization
- A comprehensive understanding of publisher business models
- Deep knowledge and understanding of supply-side technology and infrastructure like Prebid, Amazon TAM, Google Ad Manager (GAM), CTV ad servers, OpenRTB, VAST/VPAID, etc.
- Established relationships with Comscore Top 100 ranked publishers
- A proven track record of meeting or exceeding revenue goals and leading successful partnerships with major publishing groups
- Strong business development focus, willing to prospect and uncover new potential clients and drive opportunities from prospect through to deal close and integration launch
- Strong communication and interpersonal skills; ability to be personable yet persistent
- Strong commercial, technical, and leadership skills with the ability to influence senior internal and external stakeholders.
Why you might stand out from other talent:
- Bachelor’s Degree or equivalent experience.
- Experience in programmatic advertising, ad technology, and supply-side monetization
- Deep knowledge and understanding of supply-side technology and infrastructure like Prebid, Amazon TAM, Google Ad Manager (GAM), CTV ad servers, OpenRTB, VAST/VPAID, etc.
Additional Information
When You Join Us, We’ll Create Something EPIC Together
Epsilon is a global data, technology, and services company that powers the marketing and advertising ecosystem. For decades, we’ve provided marketers from the world’s leading brands the data, technology, and services they need to engage consumers with 1 View, 1 Vision, and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned, and earned channels.
Epsilon’s comprehensive portfolio of capabilities across our suite of digital media, messaging, and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek, and the MRC. Epsilon is a global company with more than 9,000 employees around the world.
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