evoke
Real Time CRM Executive
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Job Description
At evoke, our customers are at the centre of everything we do. As part of our Real Time CRM team, you'll play a key role in delivering timely, relevant and engaging communications that enhance every stage of the customer journey. From first registration to major sporting moments and personalised promotions, you'll help create best-in-class CRM experiences that inspire customers to stay engaged with our Sports and Gaming products. This is an exciting opportunity for a creative, data-driven marketer who thrives in a fast-paced environment and enjoys combining customer insight, technology and storytelling to deliver impactful campaigns. If you have the passion for sport and are fluent in both Spanish and English, we want to hear from you.
What You Will Be Doing
- Plan, build and deliver real-time CRM campaigns across Sports and Gaming products, ensuring customers receive relevant and engaging communications at key moments in their journey.
- Coordinate campaign delivery through Bloomreach and other CRM platforms across multiple channels, including Email, Push Notifications and Welcome journeys.
- Identify opportunities to enhance customer engagement through personalised next-best-action campaigns, promotions and tailored experiences.
- Create compelling marketing copy and campaign content that showcases William Hill's products, promotions and sporting events.
- Collaborate with data, automation and wider CRM teams to develop and target real-time customer audiences.
- Utilise bonus and promotional tools to create exclusive and incentivised campaigns that drive engagement and retention.
- Monitor, analyse and report on campaign performance, using insights and customer data to optimise future activity and achieve business objectives.
- Support the delivery of CRM activity during key sporting events, adapting quickly to live opportunities and changing customer behaviours.
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Who We Are Looking For
We are committed to responsible gambling, and we are looking for people who can support our ethos. To apply to this post, you will:
- Experience within CRM, lifecycle marketing or one-to-one customer marketing would be desirable, ideally in a B2C digital environment.
- Knowledge of CRM campaign management platforms, email, SMS and push notification marketing, with experience executing targeted customer campaigns would be an advantage.
- Fluent in both Spanish and English, with excellent written and verbal communication skills and the ability to support daily Spanish CRM activity
- Passion for sport and a good understanding of the betting and gaming industry, with the flexibility to work shift patterns including evenings and weekends during major sporting events.
What We Offer
Our roles offer more than just a job, you’ll become part of the evoke family! We have created an environment where our people can thrive. Check out some of the fantastic benefits on offer:
- Family Support: Industry-leading maternity and paternity leave and paid time off if you have caring responsibilities.
- Perks and discounts: Discounts at a range of high-street retailers
- Financial: Competitive salary, pension, and bonus schemes.
- Health & wellbeing: Tools and services to help support your well-being, including support with mental health and financial education. You will also have access to gym discounts and our cycle to work scheme.
- Hybrid working: Our employees can work from home up to 80% of the time with 20% of office time built in to ensure we get some face-to-face collaborative team time - and the chance for a coffee and a catch-up!
- Healthcare: We prioritise your health and well-being, offering comprehensive healthcare benefits (or a cash alternative).
- Pension package, income protection and life assurance: Safeguarding your financial future and offering peace of mind.
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More About Evoke
We’re a business that embraces change and progress. The power behind big name brands William Hill, 888 and Mr Green, evoke is the new name for 888 Holdings. Marking a new sense of purpose, direction and ambition for the business, there couldn’t be a more exciting time to join us as we accelerate our journey to bring even greater delight to our customers with world-class betting and gaming experiences. That’s the future. That’s evoke.
At evoke, you’ll benefit from flexibility and a culture built on trust. We’ll give you the space to be yourself and the tools you need to protect our customers while they play. We’ll invest in your future to help you develop your unique strengths and build a career that’s right for you.
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At evoke, we prioritize diversity, equity, and inclusion for the benefit of our company, employees, and communities. We foster a welcoming and safe workplace that values all forms of diversity and provides opportunities for growth.
Sound good? Then you belong at our place! The first step in the recruitment process is kickstarting your application, followed by an initial screening call and an interview stage.
Apply today to kickstart your application with the evoke Family!
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