NIBE Energy Systems Limited
: Regional Sales Manager
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Regional Sales Manager – East Anglia
Job Title: Regional Sales Manager
Location: East Anglia, UK
The Role
The Regional Sales Engineer is responsible for driving sales growth and market share across an assigned territory by developing strong relationships with installers, contractors, consultants, and other key stakeholders within the heating and renewable energy sector.
The role focuses on promoting heat pump solutions and associated products while delivering technical sales support and identifying new business opportunities.
Key Responsibilities
- Develop and implement a regional sales plan to achieve and exceed sales targets.
- Generate new business opportunities while maintaining and growing existing customer accounts.
- Build long-term relationships with installers, heating contractors, developers, and consultants.
- Promote the company's heat pump solutions through customer visits, presentations, and technical demonstrations.
- Provide customers with technical guidance on heat pump applications and HVAC systems.
- Identify and convert project opportunities from specification through to installation.
- Monitor competitor activity, market trends, and legislative changes affecting the heating and renewable energy market.
- Work closely with internal technical, specification, and customer service teams to deliver an excellent customer experience.
- Maintain accurate sales pipelines, forecasts, and customer activity using the company's CRM system.
- Represent the business at trade shows, exhibitions, and industry events.
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Essential Experience
- Minimum of 2-3 years' successful external (field-based) B2B sales experience.
- Proven track record of achieving sales targets and developing new business within a technical sales environment.
- Direct experience selling heat pumps or closely related renewable heating technologies.
- Strong understanding of HVAC systems, heating systems, and heat pump applications.
- Existing relationships with heating installers, contractors, and other key decision-makers within the sector.
- Experience managing a geographical sales territory.
- Knowledge of UK building regulations, renewable energy legislation, and available funding or incentive schemes relevant to heat pumps.
- Experience using CRM systems and Microsoft Office applications.
- Full UK Driving Licence.
Desirable Experience
Skills & Competencies
- Experience within the domestic or commercial heat pump market.
- Knowledge of low-carbon heating technologies including underfloor heating, cylinders, controls, or renewable energy systems.
- Experience working with specification consultants or M&E contractors.
- Technical qualification in engineering, HVAC, or building services.
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Skills & Competencies
- Excellent relationship-building and networking skills.
- Strong commercial awareness with the ability to identify and convert opportunities.
- Confident presenter with excellent communication and negotiation skills.
- Self-motivated with the ability to work independently across a large territory.
- Strong organisational and time management skills.
- Technical aptitude with the ability to explain complex solutions in a simple and practical way.
- Results-driven with a proactive approach to business development.
What will we offer you?
- Competitive Salary.
- Enhanced Annual Leave 33 days including Bank Holidays.
- Private Health Insurance with Employee Assistance/Wellbeing programme (after qualifying period).
- Company salary sacrifice pension scheme.
- A Supportive & Growing Team in the Renewable Energy Sector.
- Life Insurance 3 x Salary.
- Company social events.
- Comprehensive induction programme, including full job-related training.
If you think you match this criteria and would like to apply for this position to be part of a rapidly growing and exciting business, send your CV to vacancies@nibe.co.uk for the attention of Robin Adderley, Sales Director.
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