CRITICAL KNOWLEDGE (what you need to know)

• Ability to conduct robust, accurate and reliable research processes.
• Strong understanding of quantitative and qualitative research methodologies.
• Ability to develop questionnaires/discussion guides and generate actionable insights.
• Knowledge of consumer, retailer and stakeholder behaviours, needs and motivations.
• Ability to learn and apply new tools, technologies and approaches to support insight generation and decision-making.

CAPABILITIES (what you can do)

• Develop Strong Stakeholder Relationships – Identify, nurture and strengthen diverse stakeholder relationships – Foundational.
• Strategic Thinking – Apply a proactive, future-oriented process that involves analysing complex situations, anticipating challenges, and developing actionable strategies to achieve long-term goals – Foundational.
• Consumer-Led – Proactively anticipate emerging consumer behaviours and trends to inform the Brand & Marketing Strategy – Intermediate.
• Customer Focused – Understand various customer stakeholders and always consider their needs when making decisions – Intermediate.
• Data Driven Decision Making – Use data, metrics and facts to guide decisions, rather than relying on intuition or experience – Intermediate.
• Digital Acumen – Understand and effectively use digital technologies and channels to develop strategies driving growth and engagement in the digital space – Intermediate.
• Demonstrate Financial Acumen – Understand how the business operates, the market dynamics and what must be done to be a successful business, both for the short term and longer term – Foundational.
• Problem Solving – Use logic and methods to solve problems with effective solutions – Intermediate.
• Effective Communication – Convey messages effectively, enhancing their ability to engage, inform and inspire their audience – Intermediate.
• Brand Positioning – Design the Centre's offering and image to occupy a distinctive place in the mind of the target market – Foundational.
• Brand & Marketing Financial Governance – Know what must be done to demonstrate responsible and commercial stewardship of Marketing Promotional Funds – Foundational.
• Market & Consumer Research – Find, gather, analyse and interpret a wide array of information to solve business problems – Intermediate.

PERSONAL ATTRIBUTES (who you are)

You consistently demonstrate and role model the behaviours that bring the Vicinity values to life:

Respect

• We listen to and acknowledge each other's views
• We have difficult conversations with care

Integrity

• We back our words with the right actions
• We do the right thing, no matter the situation

Customer Focus

• We nurture a genuine connection with our customers
• We consider customer needs when making decisions

Collaboration

• We invite the right people to the table
• We balance consensus with decisive actions

Excellence

• We always strive to improve
• We share our challenges and celebrate the wins

Why Vicinity?

Our benefits program focuses on creating an awesome place to work in which our people are rewarded and recognised. This includes:

• Flexible working options
• Birthday leave & purchased additional leave
• $1,000 worth of VCX securities rewarded for eligible team members
• Generous Parental Leave

We live and work by our values of Respect, Integrity, Customer Focus, Collaboration and Excellence. They are the foundation to everything we do and provide us a north star with which we can shape meaningful places where communities connect.

At Vicinity we embrace and celebrate diversity and are committed to creating an inclusive work environment where we attract, retain and develop our people regardless of gender identity, ethnicity, sexual orientation, disability and age. Applications are encouraged from all sectors of the community and we strongly encourage applications from the Aboriginal and/or Torres Strait Islander community.

We are aware of current limitations with our website accessibility and are working towards improving this. Should you experience any issues accessing information in this job advertisement or the application form, and require this in an alternate format, please contact our Talent Acquisition Team. Similarly, if you would like to discuss workplace accessibility, any reasonable adjustments we can make to better support you during the recruitment process, or your potential future role please reach out to our Talent Acquisition team:

Email: talent.acquisition@vicinity.com.au Phone: +61 3 7001 4000 (request to speak to our Talent Acquisition team)

Note: To be eligible to apply for this position, you must have existing, relevant Australian work rights. At the later stages of the recruitment process the shortlisted candidate/candidates will be required to undergo a Criminal History Background/Police Check as a mandatory part of the process. Additional qualification checks may also be required dependant on role and level.