Crew Clothing Company
Retail Marketing Assistant
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Kingston-on-Thames (4 days in office, 1 day from home)
Full-Time
Established in 1993, Crew Clothing Company is quickly becoming an icon in the market as a true British founded and inspired clothing brand. Our English heritage remains the backbone of the Company as we move from strength to strength helping our loyal customers become the best version of themselves.
Moving forwards we are not only providing what we see as some of the best products on the market but supporting our talented and motivated Team Members across all areas of the business to become what we call ‘True Crew’. Our people are at the heart of what we do and we are all proud to be a part of something more than just clothes, it’s a way of life.
Purpose Of The Role
As Retail Marketing Assistant, you’ll support the planning and execution of both Crew Clothing and Ben Sherman brand and retail marketing activity — from new store openings and seasonal campaigns to local partnerships and promotional events. Working closely with the Retail Marketing Manager, you’ll ensure every activation drives awareness, engages customers, and reflects our brand values.
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Responsibilities
Campaign Management
- Support the Marketing Manager in developing and implementing seasonal, integrated marketing plans to deliver brand and product stories across digital, social and retail (150+ stores across 2 brands)
- Coordinate campaign assets from concept to delivery — from briefing creative teams to ensuring delivery is on brand, on time, and on budget.
- Help ideate and manage brand partnerships, PR events and activations for product launches.
- Be a brand guardian, supporting with all marketing comms, ensuring consistency across every customer touchpoint.
- Maintain the marketing calendar and keep projects running smoothly.
- Assist with campaign performance reporting and learnings.
- Collaborate cross-functionally to align campaign messaging and visuals.
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Local Marketing
- Drive new store launches - coordinate in-store activations, PR outreach, local advertising, influencer partnerships, and manage centre relationships.
- Manage creative briefs for all store openings, including POS, local comms and social assets.
- Support the delivery of seasonal in-store projects and events.
- Act as first point of contact for the Retail Marketing Manager and Retail Helpdesk, and manage store marketing requests
- Build strong relationships with store teams, ensuring activity lands consistently and effectively
- Keep the marketing calendar up to date with all local marketing activity
Skills
- retail promotion
- Retail Marketing
- Store activation
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