Harnham
Retail Media Analyst

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Retail Media Data Analyst
Southampton (1 day per week in office) | Up to £50,000
This is an exciting opportunity for a commercially focused Retail Media Data Analyst to join a growing analytics function and help shape the future of retail media performance. You'll work with rich customer data, influence marketing strategy, and deliver insights that drive measurable business impact across a well-established consumer brand.
The Company
They are a leading consumer-focused organisation with a strong customer base and a growing investment in data, analytics, and retail media. Data plays a central role in decision-making, helping teams better understand customer behaviour and marketing effectiveness. With a collaborative culture and a focus on innovation, they offer the opportunity to work on high-impact projects that directly influence commercial outcomes.
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I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
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Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
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You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
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Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
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The Role
As a Retail Media Data Analyst, you will:
- Deliver insight and analysis across Retail Media, CRM, and Loyalty activities
- Build and evaluate customer audiences and segmentation strategies for marketing activation
- Measure campaign effectiveness, including uplift, incrementality, ROI, and commercial performance
- Produce post-campaign reviews with clear recommendations for future activity
- Analyse customer health metrics including acquisition, engagement, retention, and customer value
- Partner with commercial and marketing stakeholders to demonstrate the value of customer data
- Develop actionable insights that influence audience targeting and campaign strategy
- Contribute to scalable analytical solutions within a collaborative analytics environment
- Monitor industry developments and emerging best practices across retail media and customer analytics


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Your Skills & Experience
- Strong commercial experience within the retail sector
- Advanced SQL skills with the ability to work with complex datasets
- Experience using Python or R for analytical projects
- Proven ability to analyse and evaluate marketing campaign performance
- Experience using customer data to inform business decisions and improve marketing effectiveness
- Understanding of statistical methodologies, including hypothesis testing and confidence intervals
- Exposure to cloud-based data platforms such as Databricks, Snowflake, or BigQuery
- Strong stakeholder management and communication skills
- Comfortable working within a collaborative, agile environment
How to Apply
If you're interested in combining customer analytics, retail media, and commercial insight in a high-impact role, apply today to learn more.
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