Sales and Marketing Apprentice

Would the opportunity to work in an entrepreneurial and collaborative sales environment interest you? Would you like to gain a qualification in marketing while you work? Would you like to build a successful career by providing innovative technology solutions to our customers? Then a sales career at ACS could be perfect for you.

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

As a Sales Executive you'll be targeted on securing new business with organisations across the UK and Europe, selling IT solutions on behalf of our partners (Microsoft, Oracle, IBM, Sitecore, ABBY and UI Path). As you become established in the role, you will inevitably spend less time on building new business and instead focus on really enhancing those existing relationships you have built, selling more products to our clients.

You will join our ACS Sales Development Programme, which is designed to equip you with everything you need to become successful. The programme will increase your confidence in the role and support you on your journey to being an established Account Manager.

As a Sales Executive, you will be responsible for:

• Researching potential customers to shape and build new business
• Growing new business through effective communication methods, including cold calling, customer meetings and email marketing
• Working towards your KPI's through developing market understanding, building relationships and networking
• Providing effective account management to support your customers technology strategy, implementation, and future requirements
• Collaborating with your sales team, cross-functional teams, and external partners to help develop a rich customer experience
• Have good verbal and written communication skills and be capable of performing tele-sales activities
• Provide required support for digital marketing activities to bring new logos

Where you'll work

48 SHELBURNE ROAD
HIGH WYCOMBE
HP12 3NQ

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

BUCKINGHAMSHIRE COUNCIL

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents

• Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
• Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
• Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
• Use research/survey software to gather audience insight and/or evaluation to support the project.
• Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
• Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
• Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
• Use software to design and create marketing assets to meet the technical specification.
• Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
• Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
• Use a content management system to publish text, images, and video/animated content.
• Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
• Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
• Identify and use data and technologies to achieve marketing objectives.
• Monitor and amend campaigns to meet budget requirements including time and monetary costs.
• Review campaigns regularly to ensure effectiveness, to optimise the results.
• Measure and evaluate campaign delivery to identify areas for improvement.
• Use data analysis tools to record, interpret and analyse customer or campaign data.