Artfol
Sales And Marketing Specialist
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Artfol Marketing & Brand Partnerships Director
Artfol is a fast-growing social platform built specifically for artists, with over 500,000 registered users across iOS, Android, and web. Artists use Artfol to share their work, connect with other creators, build an audience, and discover new opportunities. We have previously worked with leading brands including Wacom, XP-Pen, Clip Studio Paint, and others, helping them reach Artfol’s highly relevant community of artists and creatives. As we continue to grow our advertising and brand partnerships program, we are looking for someone to help identify relevant brands, establish relationships with decision-makers, and turn those relationships into successful advertising campaigns and long-term commercial partnerships.
Marketing & Brand Partnerships Director
The Marketing & Brand Partnerships Director will be responsible for growing Artfol’s advertising and brand partnership revenue by identifying potential partners who are interested in getting their product infront of a highly targeted and engaged audience. They will conduct targeted cold outreach, and build long-term relationships with companies looking to reach an engaged community of artists and creatives.
The role will focus heavily on outbound prospecting and partnership development. This includes researching relevant brands, building lead lists, reaching out to marketing and partnership decision-makers, pitching Artfol’s advertising opportunities, following up with prospects, and converting conversations into paid campaigns and ongoing partnerships.
Key Responsibilities
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- Identify and research potential advertising partners across the art, creative, technology, lifestyle, entertainment, education, and related industries.
- Build and maintain a pipeline of prospective advertisers and brand partners.
- Conduct high-volume, targeted cold outreach via email, LinkedIn, and other relevant channels.
- Develop compelling outreach messaging and partnership pitches tailored to individual brands.
- Contact marketing, advertising, partnerships, and business development teams at prospective companies.
- Present Artfol’s advertising opportunities, audience demographics, campaign formats, and partnership packages.
- Manage the full outreach process from initial contact through follow-ups, negotiation, and closing.
- Establish and maintain strong relationships with existing and prospective brand partners.
- Work with the Artfol team to develop advertising packages, sponsorship opportunities, and custom campaigns.
- Coordinate with product, design, and community teams to ensure campaigns are delivered effectively and align with Artfol’s audience.
- Track outreach activity, response rates, meetings, pipeline value, conversions, and advertising revenue.
- Continuously refine prospecting and outreach strategies based on performance data.
- Research industry trends and identify new categories of brands that could benefit from reaching Artfol’s artist community.
- Provide regular reports to leadership on pipeline development, partnerships, campaign opportunities, and revenue generated.
What We’re Looking For
- Proven experience in sales, business development, partnerships, advertising, influencer marketing, or a similar role.
- Strong cold outreach and prospecting skills, with the ability to confidently approach companies that have no existing relationship with Artfol.
- Excellent written and verbal communication skills.
- Experience pitching products, advertising opportunities, sponsorships, or partnerships to businesses.
- Comfortable with rejection and persistent follow-up.
- Highly self-motivated and able to work independently in a remote environment.
- Strong research skills and an ability to identify the right contacts and decision-makers within companies.
- Commercially minded, with a focus on generating measurable results and revenue.
- Experience using CRM, lead generation, email outreach, or sales prospecting tools is a plus.
- An understanding of the art, illustration, creative software, gaming, or creator economy industries is highly desirable.
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Success in This Role
Success will be measured primarily by the growth of Artfol’s advertising and partnership pipeline, including:
- Qualified leads generated
- Outbound messages sent
- Response and meeting rates
- Partnerships established
- Advertising campaigns closed
- Revenue generated from brand partnerships
- Growth of Artfol’s network of advertising partners
This is a highly hands-on role. Rather than simply developing marketing strategies, the successful candidate will be expected to actively identify prospects, contact decision-makers, pitch Artfol, and turn those conversations into commercial partnerships.
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