London Bike Studio
SALES & CUSTOM BUILD SPECIALIST
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Sales Assistant
Sales & Custom Build Specialist
Location: Stoke Newington, London
Company: London Bike Studio
Reports to: Retail Manager
Position: Full-time
Salary: £28,000 - £30,000
About London Bike Studio
London Bike Studio is an independent bike shop and workshop in Stoke Newington, North London. What started as a small garage workshop has grown into a busy cycling hub serving commuters, everyday riders, and enthusiasts. We have an excellent reputation for outstanding customer service, a great workshop, and the best dog in town.
This is a Sales role, but with a strong focus on premium bikes, custom builds, and technical customer advice, whilst helping to create a welcoming, knowledgeable, and professional experience for everyone who walks into the shop.
This is a front-of-house role focused on customer service, retail sales, and supporting the day-to-day running of the shop floor. You’ll work closely with the Retail Manager and workshop team to ensure customers receive great service from the moment they arrive.
More importantly, we’re looking for someone who genuinely loves bikes.
Whether it’s helping a commuter choose the right lock, specifying components for a custom project, or getting excited about the latest products, you’ll be someone who enjoys talking bikes all day and helping customers make informed decisions.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
London Bike Studio has developed a reputation for custom builds, premium components, and thoughtful advice. While much of the role involves supporting day-to-day retail operations, you’ll also play an important part in helping customers bring dream builds to life and turning ideas into finished bikes.
Key Responsibilities
As a member of the retail team, your responsibilities will include:
- Providing excellent, friendly, and knowledgeable customer service
- Offering advice to help customers choose the right bikes, parts, and accessories
- Handling sales through our POS system and managing special orders
- Opening the till and preparing the shop for the trading day
- Responding to customer phone calls and emails
- Keeping the shop floor organised, clean, and well merchandised
- Assisting with stock control, restocking, and visual merchandising
- Receiving deliveries and notifying customers about special orders
- Reporting stock gaps and customer feedback to the Retail Manager
- Managing showroom display stock and seasonal ranges
- Liaising with customers and suppliers on custom bike builds
- Assisting with the specification and planning of custom bike projects
- Handling warranty claims professionally and efficiently
- Ensuring health and safety standards are followed at all times
We’re Looking for Someone Who
Get help with your application
Your very own career expert that helps elevate your application to the next level.
- Is personable, friendly, confident, and shows strong initiative
- Has excellent knowledge of bikes, components, and accessories
- Is passionate about cycling and enjoys sharing that enthusiasm with customers
- Has experience in a similar role within the bike industry
- Brings strong sales experience and understands customer needs
- Has the technical knowledge to advise customers on custom builds from frame to end
- Can confidently discuss groupsets, wheelsets, finishing kit, and bike fit considerations
- Can work full-time, 5 days per week, including one weekend day
- Has excellent spoken and written English
- Is organised and able to manage a busy shop floor environment
- Has experience using POS systems and workshop scheduling software
- Is comfortable using digital tools in a fast-paced retail environment
Take a look at our website and Instagram to get a feel for who we are, what we stand for, and the kind of work, bikes, and fun you can expect as part of the team.
What We Offer
- A friendly, independent bike shop environment full of passionate people.
- The chance to be part of a growing cycling community hub
- Staff discounts on bikes, parts, and accessories
- Opportunities to contribute to events, courses, and community projects
Apply with CV and cover letter to team@londonbikestudio.org
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills