C.T.C. Wholesalers
Sales Development Advisor
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Business Development Advisor – Field Sales
Location: Gloucester, Cheltenham, Cirencester or Swindon area
Territory: Assigned sales patch across the C.T.C. Wholesalers Ltd. customer base
Salary: £32,000 per annum + target-based bonus/commission
Benefits: Company car, iPad and iPhone
Employment Type: Full-time
About C.T.C. Wholesalers Ltd.
C.T.C. Wholesalers Ltd. is an established wholesale business supplying a diverse range of customers across the region. Our customer base includes petrol forecourts, convenience stores, hardware stores, farm shops, caravan parks and other independent retailers and businesses. With a product range of just under 4,000 lines, we offer our customers a broad and continually developing range of products, giving our sales team plenty of opportunities to grow existing accounts and win new business. As we continue to expand our business and grow our sales force, we are looking for an ambitious and commercially focused Business Development Advisor to take responsibility for developing an assigned territory.
The Role
This is a field-based sales role where you will be responsible for driving sales growth across your territory through a combination of existing customer development, account retention and new business acquisition. You will spend the majority of your time on the road visiting customers and prospective customers, building relationships, identifying opportunities and growing sales. This is an ideal role for someone who enjoys being out meeting customers, developing relationships and has the motivation to achieve and exceed sales targets.
Key Responsibilities
- Manage and develop an assigned geographical sales territory.
- Build strong, long-term relationships with existing customers.
- Identify and secure new business opportunities.
- Increase sales, margin and product penetration across the territory.
- Regularly visit customers to understand their requirements and identify opportunities for growth.
- Develop existing accounts by introducing additional products and increasing customer spend.
- Promote C.T.C. Wholesalers Ltd. promotions, company initiatives and new product launches.
- Make customers aware of our extensive range of nearly 4,000 product lines.
- Identify opportunities to introduce new categories and products into existing accounts.
- Prospect for new customers across sectors including forecourts, convenience stores, hardware stores, farm shops and caravan parks.
- Negotiate and close new business opportunities.
- Monitor competitor activity and provide valuable market intelligence to the business.
- Maintain accurate and up-to-date customer records and sales information.
- Work closely with the internal sales and support teams to ensure customers receive an excellent level of service.
- Achieve agreed sales, margin, customer acquisition and target-based bonus/commission objectives.
- Plan and manage your diary and customer visits effectively to maximise sales opportunities.
- Represent C.T.C. Wholesalers Ltd. professionally at all times.
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About You
We are looking for someone who is commercially driven, confident and motivated by results. You will ideally have previous experience in field sales, territory sales, business development or account management, particularly within wholesale, retail, FMCG or a related environment. However, we are also interested in candidates who can demonstrate strong sales ability, commercial awareness and the right attitude.
You will have:
- A proven ability to build and maintain strong customer relationships.
- Confidence in face-to-face selling and presenting.
- A proactive approach to identifying and converting new business opportunities.
- A strong desire to achieve and exceed sales targets.
- Commercial awareness and an understanding of margin and profitable sales growth.
- Excellent communication and interpersonal skills.
- The ability to work independently and manage a geographical territory effectively.
- Strong organisational and time-management skills.
- A professional, positive and customer-focused approach.
- A full UK driving licence.
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What We Offer
- £32,000 basic salary
- Target-based bonus / commission
- Company car
- Company iPad
- Company iPhone
- The opportunity to manage and grow your own sales territory.
- A varied, customer-facing role with genuine responsibility for driving business growth.
- The opportunity to join an expanding sales force within an established wholesale business.
- A large and diverse product portfolio of nearly 4,000 lines.
- The opportunity to develop relationships with a wide range of independent businesses.
The Opportunity
This is a fantastic opportunity for an ambitious sales professional who enjoys being out on the road, meeting customers, winning new business and growing existing accounts. With an extensive product range, an established customer base and an expanding sales team, there is significant opportunity for the successful candidate to develop their territory and increase their earnings through our target-based bonus/commission structure. If you are commercially minded, enjoy field sales and have the drive to grow a territory and deliver results, we'd like to hear from you.
Benefits
- Company car
- Company pension
- Employee discount
- Sick pay
Work Location: On the road
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