Orchestra
Sales Development Representative

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Sales Development Representative
Build pipeline at a generational company. Progress to AE Quickly.
TABLE OF CONTENTS
Founding Sales Development Representative (UK)
What's Orchestra?
Our Culture
Role Mission
What You'll Accomplish
Exceptional Candidates Have Demonstrated
Compensation & Benefits
Founding Sales Development Representative (UK)
Compensation: £60,000 total comp. Offers Equity
Progression: Account Executive / Territory owner
Location: UK, Hybrid (London, 3 Days a week in Office)
Department: Sales
Join us as a Founding Sales Development Representative and play a pivotal role in driving Orchestra’s growth in the UK and US. You will work directly with Hugo Lu and Ben Booth to build the pipeline that drive sour next phase of growth. High exposure to full-cycle sales, refining our GTM motion, and deals with some of the most forward-thinking data teams in the world. This is an incredible opportunity for someone hungry to sell a technically sophisticated product in a fast-scaling early-stage startup.
What's Orchestra?
Orchestra is an AI infrastructure company and we are the creators of Orchestra - the Control Plane for Data and AI.
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Data teams are overturning how they do their day-to-day. More people than ever want to use AI and Data to automate. But data teams still spend thousands of manual hours manually moving data, integrating tools, and firefighting ad-hoc requests. We’re solving that problem in massive enterprises like Experian and Octopus Energy, and are hiring for the team to scale our growth.
Building the Orchestra platform was the first step, but our hardest challenges still lie ahead. If you're excited to solve some of AI’s biggest problems, build a generational company, and do it within a friendly, hard-working, talented, but humble team, then Orchestra is for you.
Our Culture
Our culture is defined by six key principles.
- High Ownership and Accountability: Turn great ideas into reality and own the outcome. No red tape here, and plenty of tokens.
- Ambition and High Achievement: An exceptionally high bar, held with humility.
- Openness: A flat structure where the best ideas win.
- Transparency: Everyone sees the goals, the plan and the numbers.
- Teamwork: One Orchestra. Autonomous, never independent.
- Trust: Responsibility, flexibility and tools in exchange for high standards.
Role Mission
We need an SDR to lead the frontline of Orchestra's go-to-market, owning the initial conversations with our future customers. You'll run structured outbound across email, phone and LinkedIn against data and analytics teams who don't respond to generic pitches. You will own your own targets with real coaching behind you, at a company ambitious enough that how fast you learn is the only cap to how fast you grow.
What You'll Accomplish
- Outbound Prospecting: Researching target accounts, building lead lists, and reaching out via email, phone, and LinkedIn.
- Qualification: Running discovery calls and assessing prospects fit against our ICP.
- Product Evangelism: Clearly articulating the value of Orchestra and generating excitement with prospects.
- Pipeline Support: Setting up high-quality meetings for the commercial team and ensuring smooth handover of leads.
- Event Motion: Attending and supporting our events (online and in-person), engaging with prospects, and driving follow-ups.
- Growth Foundation: Laying the groundwork for a high-performing SDR function as we expand.


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Exceptional Candidates Have Demonstrated
- Experience: 1–2 years of experience in a sales, SDR, or BDR role (ideally in SaaS or tech). Recent graduates with strong extracurricular sales/entrepreneurial experience will also be considered.
- Execution: Evidence of consistently hitting or exceeding KPIs (meetings booked, pipeline generated).
- Hustle: don’t take no for an answer, creative ways of finding people, "got that dog in them"
- Self-Starter: Hungry to succeed, with a growth mindset and the ability to operate independently in a startup environment.
- Communication: Exceptional verbal and written communication skills; you’re equally confident in either medium and can quickly build rapport.
- Tech-Savvy: Comfortable using modern sales tools (Attio, LinkedIn Sales Navigator, Outreach/other sequencing tools).
Compensation & Benefits
Base Salary: £60,000 total compensation+equity
Team perks: Annual Offsite, bi-weekly socials, monthly team lunches
- AI Subscriptions
- Work from home and client entertaining budget (where applicable)
- Referral bonuses for hiring
- Pension company match
Apply by sending your CV and cover letter to careers@getorchestra.io
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