Ansarada
Sales Development Representative - Outbound (London)
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Job Description: Sales Development Representative (SDR) for Deals Product
Overview
We’re looking for someone who’s already using AI to prospect smarter, qualify faster, and hit the phones with more context than the competition. This is a Sales Development role where you own top-of-funnel for our Deals product — the platform of choice for M&A, capital raising, insolvency, and private equity. You’ll generate and qualify pipeline across the EMEA region, working hand-in-hand with AEs, Marketing, and Digital Growth. AI is how you’ll do more of the right work, with less noise.
How AI Changes This Role
- You don’t make cold calls. You make informed ones. The best SDRs used to spend hours building lists, writing sequences, and manually researching prospects before every call. In this team, AI handles the heavy lifting — so you spend your time on the conversations, instincts, and follow-through that actually fill the pipeline.
Prospecting: more signal, less noise
Use AI to build targeted account lists, identify trigger events (new hires, deals announced, funding rounds), and surface the right prospects at the right moment — so your outreach lands when it matters, not at random.
Outreach: personalised at scale
AI drafts tailored email sequences, LinkedIn messages, and call scripts in minutes — personalised to each prospect’s context, industry, and pain points. You review, refine, and send. Volume without sacrificing relevance.
Call prep: walk into every conversation informed
Before every call, AI synthesises account research, recent news, and company context so you show up knowing the prospect’s world — not scrambling through tabs while you’re on hold.
Lead qualification: faster, sharper decisions
AI helps you score and prioritise inbound leads, flag high-intent signals, and surface the accounts most likely to convert — so you focus energy where it counts and hand the right opportunities to your AEs.
What You’ll Do
Generate and qualify pipeline:
- Prospect across email, phone, social, and live chat to engage and qualify new opportunities across EMEA.
- Convert inbound leads and run outbound campaigns — with AI accelerating research and personalisation at every step.
- Deliver high-quality, well-qualified opportunities to the AE team.
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Support strategic accounts:
- Build awareness and relationships within focus accounts across Europe, the Middle East, and Africa — driving education and engagement ahead of buying decisions.
- Join in-person meetings with key accounts to support relationship-building and revenue growth.
- Identify expansion signals and share them with the wider pod.
Raise the bar:
- Use Salesforce to track activity, manage pipeline data, and keep everything clean and current.
- Work cross-functionally with Marketing, Digital Growth, and AEs to sharpen campaign targeting and follow-up across the region.
- Share what’s working — your sequences, your AI prompts, your call openers.
What we’re looking for
Experience
Experience in a sales or client-facing role, with a strong interest in building a career in tech sales — specifically in M&A and corporate finance. You’re commercially sharp, curious about the industry, and hungry to develop fast. Fluency in English is essential; additional European languages are a strong advantage.
AI Fluency
- You use LLMs (ChatGPT, Claude, Gemini) daily — not occasionally.
- You prompt for real output: prospecting lists, outreach sequences, call prep, objection handling.
- You know where AI gives you an edge — and where your instincts and energy still win.
- You share what works and you’re always looking for what’s next.
Mindset:
- Hunter — you love the chase and building relationships from scratch.
- High-impact communicator — strong verbal and written skills, comfortable engaging senior stakeholders across cultures.
- AI-curious by default — always looking for a better, faster way.
- Metric-driven and outcome-focused.
- Fast learner who shares the wins (and the lessons).
Success in this role looks like:
- Pipeline → consistent volume of high-quality, well-qualified opportunities across EMEA.
- Conversion → inbound and outbound leads moving through the funnel.
- Outreach → personalised, relevant, and landing with the right people.
- Velocity → faster qualification cycles powered by sharper AI-assisted prep.
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Who’s Ansarada?
Join the team designing the future of dealmaking.
Ansarada is the secure dealmaking infrastructure company. We help companies, governments, and their advisors protect what matters and realise their potential when it counts. From M&A and capital raising to restructures, audit, and infrastructure procurement, we provide the system of record that keeps critical information secure and processes under control.
Founded in Sydney in 2005, Ansarada is trusted across 170 countries and has supported more than 55,000 transactions, bringing together data, workflow, and security by design so teams can move with clarity and confidence when the stakes are high.
Great Place to Work certified for 16 years running. Recognised as one of Australia’s Best Places to Work for Women and in Technology. Teams across Sydney, Ho Chi Minh, Chicago, Amsterdam, and London.
What’s in it for you?
- Maxwell Leadership Program, book budget, and time to learn and grow.
- Real AI development — tools, training, and the space to build workflows that actually change how you work.
- Subsidised health insurance and generous paid leave (parental, birthday, community, anniversary)
- Flexible hybrid model: 3 days in office & 2 days remote.
- Competitive compensation and employee benefits.
Learn more:
- Virtual office tour + meet the team: https://team.ansarada.com/
- Great Place to Work: https://greatplacetowork.com.au/certified-companies/
- Women of Ansarada: https://www.youtube.com/watch?v=Vv2QPPxu57c
At Ansarada, belonging means embracing and valuing everyone’s unique strengths, experiences, backgrounds, and perspectives. We are committed to fostering a workplace where everyone feels respected, celebrated, and empowered to be their true selves.
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