Always Candid Ltd
Sales Director

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HEAD OF SALES/ SALES DIRECTOR – BRANDED FMCG
Yorkshire | Six figure Salary + bonus, car allowance, healthcare and pension
I’m leading a confidential search for a Sales Director to join an outstanding international FMCG brand at an important and genuinely exciting point in its UK journey.
With strong foundations, established grocery distribution and an ambitious growth agenda, the business is looking for an exceptional commercial leader to take ownership of its UK sales function, major customer relationships and next phase of sustainable growth.
This is a high-profile leadership role but it isn’t one for someone who wants to lead from a distance. The successful candidate will be a visible, hands-on and customer-facing Sales Director who can:
- Set a clear and compelling UK commercial strategy
- Lead, coach and inspire a talented sales team
- Strengthen senior relationships across the major grocery retailers
- Translate strategy into focused customer plans and measurable results
- Drive distribution, profitability and sustainable brand growth
- Bring clarity and discipline to category, pricing and revenue growth management
- Act as a trusted commercial partner to the UK Managing Director
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
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Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
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Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
The business combines the backing and heritage of a successful international group with the energy, accessibility and autonomy of a focused UK operation. It offers the opportunity to make a real and highly visible impact across customers, people and performance.
I’m particularly interested in speaking with Sales Directors, Heads of Sales and Senior Commercial leaders from branded FMCG businesses. Experience across impulse-led categories would be especially relevant. Just as importantly, the cultural fit needs to be right.
You’ll be commercially ambitious but grounded. Strategic but highly practical. Confident without ego. You’ll enjoy working as part of a close-knit leadership team, take genuine end-to-end ownership and be equally comfortable writing the plan, presenting it and getting alongside customers and colleagues to deliver it.


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The role is based in Yorkshire, with a hybrid working pattern that currently includes two office days each week.
The package includes:
- Six figure base salary
- Car allowance
- Individual and group bonus schemes
- Private healthcare and contributory pension
- 25 days’ holiday, increasing with service
- Additional wellbeing and lifestyle benefits
If you are an experienced FMCG sales leader looking for a role with an exceptional brand, genuine autonomy and the opportunity to shape its next chapter, I would be very interested to hear from you. All initial conversations will be handled in complete confidence.
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