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Sales Executive Apprentice

BLACKBURN
£16.6k/yr
Posted 1 day ago
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Woodscape Ltd Sales Executive Apprentice

Woodscape Ltd is seeking a proactive and organised Sales Executive Apprentice to support the day-to-day operations of the sales department. This role offers an excellent opportunity to gain practical knowledge and experience within a leading manufacturing company, specialising in high-quality timber products for public spaces.

What you'll do at work:

  • Identify and develop new business opportunities within target markets.
  • Generate leads through outbound sales activities, networking, market research, and industry contacts.
  • Build and maintain strong relationships with existing and prospective customers.
  • Respond to customer enquiries and prepare quotations in a timely manner.
  • Follow up on quotations and sales opportunities to maximise conversion rates.
  • Conduct customer meetings, presentations, and site visits where required.
  • Work closely with internal departments including estimating, design, production, and project delivery teams.
  • Maintain accurate customer records and sales activity within the company's CRM system.
  • Achieve agreed sales targets, KPIs, and business development objectives.
  • Monitor market trends, competitor activity, and emerging opportunities.
  • Represent the company at industry events, exhibitions, and networking opportunities.
  • Provide regular sales forecasts and pipeline reports to management.
  • Ensure a high level of customer satisfaction throughout the sales process.

Training includes time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider: JC TRAINING & CONSULTANCY LTD

Training course: Sales executive (level 4)

What you'll learn:

  • Sales planning and preparation: Set effective targets using sales forecasts. Prioritise customers and activities to grow account value and maximise return-on-investment in line with your organisation’s strategy. Formulate or refine customer plans and objectives. Create efficient territory plans where appropriate.
  • Customer engagement: Effectively communicate and interpret customer information exchanged through written, verbal and non-verbal communication. Develop a customer engagement style that effectively opens sales conversations, builds rapport, enhances customer relationships, and adapts to different customer’s social preferences.
  • Customer needs analysis: Be highly skilled at effective questioning and active listening techniques to understand the customer’s needs, guide the sales conversation appropriately, create mutual understanding, and build trust and affinity with customers.
  • Propose and present solutions: Develop sales proposals and deliver them using a presentation style and technique appropriate for your customer. Present relevant products and/or services, explain features and their advantages, and clearly articulate the value and benefit of the solution for the specific customer. Use and adapt a range of techniques to draw-out and overcome common sales objections.
  • Negotiate: Research the customer’s likely desired outcomes and negotiating stance. Develop responses to likely objections. Identify your own organisation’s needs, such as minimum price and acceptable terms. Negotiate or trade variables effectively.
  • Closing Sales: Be attuned to verbal and non-verbal buying-signals and move to close at an appropriate point in sales conversations. Develop ethical techniques to close sales and confirm customers’ purchase agreement.
  • Gathering Intelligence: Collect, analyse and interpret market intelligence and share it appropriately and effectively within your organisation.
  • Time Management: Use and adapt appropriate tools and techniques to prioritise and manage your time effectively.
  • Collaboration and team work: Contribute effectively within a team environment. Work collaboratively with both internal and external stakeholders. Manage communications with the cross-functional team in relation to the effective delivery of your sales, such as finance and service delivery. Support continual business improvement by sharing best practice with sales team colleagues and assist the marketing team to develop new marketing collateral.
  • Customer experience management: Deliver a positive customer experience. Manage customer enquiries and issues effectively. Take proactive action to prevent and minimise customer concerns and complaints. Handle all customer interactions professionally to the customer’s satisfaction.
  • Digital skills: Effectively use digital tools to conduct research and target customers in line with the overall sales strategy. Able to deliver presentations and meetings using digital communication. Complete accurate records and process sales in accordance with your organisation’s policies, procedures and digital CRM systems.

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Training schedule:

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Training will be office-based with remote 1:1 sessions with a specialised tutor from an independent training provider.

  • You will receive structured training and mentoring from experienced staff.
  • And develop knowledge in Sales processes, communication and IT systems.

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

From our base in Blackburn, Woodscape has meticulously manufactured premium, sustainable hardwood street furniture for projects across the UK for decades. You've likely encountered our work without realising it — relaxing on a custom-designed hardwood park bench, navigating pathways guided by our durable oak timber bollards, or sheltering under one of our bespoke hardwood bus stop shelters.

We specialise in high-quality, long-lasting timber street furniture and structures that integrate seamlessly into their environment, becoming a natural and enduring part of the community — from commercial hardwood planters for urban landscaping to replacement timber slats for park benches. Whether it's our standard product ranges or fully bespoke, design-led pieces, everything we make is built to elevate the spaces it's part of with the natural beauty and longevity of premium hardwood.

Join us, and help bring that same craftsmanship to the next generation of projects.

Your earnings can increase over time with an apprenticeship. Upon successful completion, potential roles include:

  • Senior Sales Executive
  • Sales Manager
  • Area Sales Manager
  • Business Development Manager
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Skills

Communication skills
It skills
Attention to detail
Organisation skills
Customer care skills
Administrative skills
Initiative
Sales planning
Customer engagement
Customer needs analysis
Sales proposals
Negotiation
Closing sales
Market intelligence
Time management
Collaboration
Teamwork
Customer experience management
Digital skills
Sales forecasting
Lead generation
Customer relationship management
Customer service
Sales targets
Key performance indicators (KPIs)

Location

1 Sett End Road West Shadsworth Business Park, Blackburn BB1 2QJ, UK

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