B2C Sales & Customer Engagement

• Support the growth of direct-to-consumer sales across the territory.
• Respond professionally to customer enquiries and sales opportunities.
• Build confidence and trust with customers through excellent destination and product knowledge.
• Convert enquiries into bookings and maximise opportunities to upsell and cross-sell where appropriate.
• Support campaigns and initiatives designed to drive direct sales.
• Promote Wendy Wu Tours' customer proposition, destinations, and fully inclusive touring experience.

Product & Destination Knowledge

• Develop and maintain an excellent knowledge of the full Wendy Wu Tours product portfolio and destinations.
• Understand product performance by destination, itinerary, and distribution channel.
• Stay informed about destination developments, market trends, competitor activity, and customer preferences.
• Use product and destination knowledge to inspire customers and travel partners.
• Confidently communicate the benefits and unique selling points of Wendy Wu Tours' authentic, fully inclusive touring holidays.

Customer Loyalty & Travel Agency Rewards

• Actively promote and develop the Wendy Wu Tours customer loyalty programme.
• Encourage customer engagement, repeat bookings, and long-term loyalty to the Wendy Wu Tours brand.
• Support initiatives designed to increase customer retention and lifetime value.
• Promote and develop Wendy Wu Tours' travel agency reward scheme, encouraging agency partners to increase sales and bookings.
• Identify opportunities to use loyalty and reward programmes as tools for driving incremental sales and strengthening customer and trade relationships.

Marketing & Sales Activity

• Work collaboratively with the marketing team to support local sales and marketing initiatives.
• Provide feedback on market conditions, customer trends, competitor activity, and trade requirements.
• Support the delivery of tactical sales campaigns and promotional activity.
• Identify opportunities for localised sales activity across Ireland and Northern Ireland.
• Support events, presentations, and initiatives designed to increase brand awareness, engagement, and conversion.

Reporting & Performance Management

• Take ownership of agreed sales targets and KPIs.
• Monitor and report performance against revenue, booking, product, and destination targets.
• Analyse account and channel performance to identify opportunities for increased productivity and growth.
• Maintain accurate and up-to-date CRM records, sales activity, and pipeline information.
• Provide regular market and sales feedback to the Business Development Manager, Ireland.
• Attend weekly virtual sales meetings and contribute positively to team discussions and business updates.

Internal Collaboration & Company Representation

• Work collaboratively with colleagues across Sales, Marketing, Product, Operations, Reservations, and other departments.
• Attend the company's monthly face-to-face all-staff meeting in London.
• Participate in relevant international travel, trade events, and company activities as required.
• Represent Wendy Wu Tours professionally at all times, including meetings, events, trade visits, and customer interactions.
• Demonstrate Wendy Wu Tours' company values and maintain the highest standards of professionalism in all internal and external relationships.
• Act as a positive ambassador for the Wendy Wu Tours brand throughout the Republic of Ireland and Northern Ireland.

Essential Experience & Qualifications

The successful candidate must have a minimum of 5 years' experience working within the travel industry. This is an essential requirement.

You will also need:

• A minimum of 5 years' relevant travel industry experience.
• Proven experience in a sales, business development, or account management role within the travel industry.
• A demonstrable track record of achieving and exceeding sales targets.
• Experience working with travel agencies and/or other travel distribution channels.
• Strong commercial awareness and an understanding of how different distribution channels generate sales.
• Excellent B2B and B2C sales and relationship-management skills.
• Strong knowledge of travel products, destinations, and the wider travel industry.
• Excellent communication, presentation, and negotiation skills.
• Strong organisational and time-management skills, with the ability to manage a territory independently.
• A proactive, self-motivated, and results-oriented approach.
• Strong IT and CRM skills.
• Own roadworthy motor vehicle, suitable for the requirements of a territory-based sales role.
• Full, clean driving licence.
• Willingness and ability to travel extensively throughout the Republic of Ireland and Northern Ireland.
• Willingness to travel to London for monthly face-to-face all-staff meetings.
• Willingness to undertake international travel when required.

What Success Looks Like

Success in this role will be demonstrated through:

• Delivery and growth of sales revenue across Ireland and Northern Ireland.
• Achievement of booking targets.
• Growth across individual products and destinations.
• Increased productivity and sales from existing accounts.
• Successful development of new accounts, channels, and partnerships.
• Growth across B2B and B2C distribution.
• Increased engagement with travel agencies, home-based agents, corporate partners, specialists, affiliates, and direct customers.
• Increased participation in and sales generated through the customer loyalty and travel agency reward programmes.
• Strong relationships with key trade partners.
• High levels of professionalism and brand representation.
• Effective collaboration with the wider Wendy Wu Tours team.
• A proactive contribution to the continued growth and development of Wendy Wu Tours in the Irish market.

Remuneration Package and Benefits:

• Salary up to €40,000 per annum dependent on experience
• Car allowance €400 per calendar month
• Mileage 0.45c
• Bonus up to 20% of salary incorporates monthly and annual targeted scheme
• Private Healthcare
• 23 days annual leave increasing by 1 day per year to a maximum of 25 days
• Additional day off to celebrate own birthday
• Generous travel benefits (as per UK staff)
• 50% off gym membership
• Tools to support the role – Mobile phone, iPad, Laptop, and company credit card for authorised work expenses