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Sales Leader

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Overview
A fast-growing AI company is hiring a Sales Leader based remotely to start, building towards four days a week in central London. This is a permanent, full-time role. Total first-year earnings for a strong performer are expected to exceed £200,000 - £300,000, combining cash compensation and equity.
The business has a product that customers genuinely love, and the early traction to prove it. What it needs now is the person who turns that into scale. This is a first sales hire in the truest sense: no inherited pipeline, no established playbook, no team to hand work to. The right person will build a cold book of business themselves, test what works, close $500,000 - $700,000 in year one, and leave behind a system that future salespeople can follow. If that sounds like the job you've been waiting for, and you have the scar tissue to prove you can do it, read on.
Key Responsibilities
- Build a cold pipeline from scratch, personally owning outreach from first contact to close
- Identify and win new logos, with a particular focus on organisations whose problems the product can genuinely solve
- Translate a novel, technically differentiated product into the language of a customer's real operational challenges
- Navigate multi-stakeholder sales cycles, keeping TA teams engaged while building confidence with economic buyers
- Develop and refine the frameworks, processes and playbooks that will enable future sales hires to replicate your approach
- Maintain relationships with prospects who are not yet in a buying cycle, staying credible and front of mind until they are
- Work closely with the founding team to feed market insight back into product and go-to-market thinking
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
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Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Requirements
Must-haves:
- Proven record of building a cold book of business personally, not through inherited pipeline or SDR support
- Experience selling into talent acquisition or HR functions, with an understanding of the difference between the end user and the economic buyer
- Multi-stakeholder sales experience, navigating both practitioner and budget-holder conversations simultaneously
- Consultative instinct: selling on fit and genuine impact, not volume
- Ability to systemise what you learn and document it in a way others can follow
- Comfortable operating without structure, process or a team behind you
Nice-to-haves:
- Experience at an early-stage or scaling technology business
- Familiarity with the competitive AI or HR-tech landscape
- Prior experience as a first or founding sales hire
What Success Looks Like
- $500,000 - $700,000 in closed business by the end of year one
- A working pipeline system that generates consistent new opportunities, built from cold
- Multiple new logos landed, with clear evidence of good customer fit
- A documented sales playbook that a future hire could pick up and run with
- A reputation in the market as a credible, knowledgeable voice, not just another vendor


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Team and Culture
- Early-stage team where this hire becomes part of the core, not a peripheral function
- Product is already working and customers are enthusiastic, so the foundation is real
- The culture values genuine helpfulness over deal volume: the goal is to reach people the product can actually serve
- Direct access to the founding team and meaningful input into how the business grows
Challenges
- The AI market is crowded and noisy. Earning credibility with sceptical buyers requires patience, specificity and the ability to demonstrate rather than claim.
- Many prospects will not be in a buying cycle when you first reach them. Staying front of mind over a long relationship arc, without a team or a brand name doing that work for you, takes real discipline.
- Multi-stakeholder deals mean managing two parallel conversations, one with the people who want the product and one with the people who fund it, without letting either go cold.
- There is no existing pipeline, no process and no playbook. Everything gets built here. That is the opportunity, and it is also the daily reality.
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