Edmundson Electrical Ltd
Sales Manager
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Company Description
Edmundson Electrical Ltd is the UK’s largest and one of its most established electrical wholesalers, with over 200 years of history. The company operates from more than 380 locations and serves over 100,000 customers nationwide, offering a wide range of over 120,000 products from leading manufacturers. Its extensive branch network and delivery fleet enable rapid, reliable deliveries to customer premises and sites, as well as in-branch service with specialist advice. Edmundson Electrical places strong emphasis on training and developing its people, recognizing that knowledgeable, customer-focused teams are central to its success.
Role Description
This is a full-time, hybrid External Sales Manager role based in the Greater Guildford Area. The Sales Manager’s primary focus will be to develop the branch sales, set clear objectives, and monitor personal performance to achieve revenue and profit targets. Daily responsibilities include building and maintaining strong relationships with existing and new customers, developing plans to attract new businesses, and ensuring high standards of customer service both in-branch and for delivered orders. The Sales Manager will also identify new business opportunities, and ensure compliance with company policies.
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Qualifications
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- Proven experience in sales management, account management, or business development, ideally within electrical wholesale, construction supplies, or a related sector.
- Strong leadership and team management skills, including coaching, performance management, and staff development.
- Commercial acumen with the ability to interpret sales data, set targets, manage margins, and negotiate effectively with customers and suppliers.
- Excellent communication and interpersonal skills, with the ability to build long-term customer relationships and provide consultative, solutions-focused service.
- Organisational and problem-solving skills, including the ability to prioritize workloads, manage multiple accounts, and respond quickly to customer needs.
- Comfortable using standard business software (e.g., CRM systems, spreadsheets, and email) to manage customer information, quotations, and reporting.
- Knowledge of electrical products or a strong willingness to learn technical product information through training.
- Valid right to work in the UK and flexibility to work on-site in the Greater Guildford Area.
- Full driving license beneficial for customer visits and site meetings.
- Relevant education or vocational qualifications in business, sales, or a related discipline are advantageous, but equivalent experience is highly valued.
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