Independent Garage Association
Sales Manager
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Location: Field-based with regular UK travel and frequent visits to our Coventry office
Job Type: Full-time
Benefits: Company car, company pension
Salary: OTE £50,000
About Us
The Independent Garage Association (IGA) is the UK's leading trade body for independent garages. We're looking for an experienced Sales Manager to lead our field-based sales team and help grow our membership across the UK.
About the Role
This role is suited to someone with proven leadership experience within the independent garage sector who has a strong sales background and enjoys building long-term relationships. As well as managing your own accounts and identifying new business opportunities, you'll be responsible for leading, coaching and supporting a team of field-based Sales Executives.
You'll be based in the field, travelling to meet members and prospective members, attend industry events and support your team. You'll also be expected to spend time in our Coventry office on a regular basis to work closely with colleagues, attend meetings and contribute to the wider business.
What You'll Be Doing
- Lead, motivate and support a team of field-based Sales Executives.
- Set objectives, monitor performance and help the team achieve membership growth and retention targets.
- Identify and win new members while maintaining strong relationships with existing members.
- Manage key accounts, including larger member groups and commercial partners.
- Promote and increase engagement with the Trust My Garage scheme.
- Represent the IGA at trade shows, exhibitions, roadshows and other industry events.
- Work closely with our Communications & Marketing team to support campaigns, events and member engagement activities.
- Identify opportunities to grow membership and improve the services we offer.
- Manage projects and budgets where required.
- Act as an ambassador for the IGA and the independent garage sector.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
What We're Looking For
Essential
- Proven leadership experience within the independent garage sector.
- Experience leading and developing a field-based sales team.
- A strong background in sales, business development or account management.
- A proven track record of achieving sales targets and delivering business growth.
- Strong knowledge of the independent automotive service and repair industry.
- Excellent communication, influencing and relationship-building skills.
- Well organised, self-motivated and able to manage your own workload.
- Good working knowledge of Microsoft Outlook, Word, Excel and PowerPoint.
- A full UK driving licence.
- Willingness to travel extensively across the UK and attend our Coventry office on a regular basis.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Desirable
- Automotive industry qualifications.
- Experience working within a trade association or membership organisation.
Why Join Us?
The IGA represents thousands of independent garages across the UK, helping members improve their businesses and stay ahead in a changing industry. As Sales Manager, you'll lead an experienced field sales team, build strong relationships across the sector and play an important role in growing our membership and supporting our members.
If you have leadership experience within the independent garage sector, a proven sales background and are looking for an opportunity where you can make a real impact, we'd like to hear from you.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location