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Sales & Marketing Manager (GLOATCO.COM)
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Sales & Marketing Manager
Location: London (Hybrid)
Salary: £50,000+ DOE + Performance Bonus
About GLOAT
GLOAT is a fast-growing beauty and lifestyle accessories brand on a mission to bring more joy to everyday rituals. From cosmetic bags and beauty accessories to self-care essentials, we create products that are stylish, functional and thoughtfully designed for modern life.
We're entering an exciting phase of growth and are looking for an exceptional Sales & Marketing Manager to become a key member of our team. This is a unique opportunity to join an ambitious start-up brand and work directly alongside the founder, helping shape the future of the business. We're looking for someone bright, commercially minded, highly organised and hungry for responsibility. Someone who loves variety, thrives in a fast-moving environment and enjoys taking ownership.
This is not a role for someone who wants to stay in their lane.
You'll be involved in almost every area of the business, from marketing and PR to partnerships, retail growth, agency management and day-to-day operations.
The Role
As Sales & Marketing Manager, you will act as the central point of coordination across the business.
You will work closely with the founder to ensure projects are moving forward, opportunities are being pursued and external partners are delivering results.
You'll oversee marketing activities, manage agencies and freelancers, support retail growth initiatives, assist with PR campaigns and help keep the business running efficiently as we scale.
We're looking for someone who is proactive, commercially aware and comfortable making decisions. Someone who naturally takes ownership rather than waits for instruction.
Key Responsibilities
Brand & Marketing
- Oversee the execution of the marketing strategy across all channels
- Manage and coordinate marketing campaigns, product launches and promotional activity
- Own and maintain the marketing calendar
- Ensure consistency across all brand touchpoints
- Monitor performance and identify opportunities for growth
- Coordinate activity between internal teams and external agencies
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Agency & Freelancer Management
- Act as the main point of contact for paid advertising agencies
- Review performance reports and ensure agencies are delivering against agreed objectives
- Manage freelance social media and content teams
- Coordinate deadlines, deliverables and accountability across external partners
- Ensure projects are completed on time and to a high standard
Partnerships, Retail & Business Development
- Identify and pursue new retail and wholesale opportunities
- Build relationships with buyers, distributors and key industry contacts
- Support conversations with prospective stockists and retail partners
- Explore opportunities across beauty, wellness, gifting, hospitality and lifestyle sectors
- Assist with partnership negotiations and commercial opportunities
PR & Brand Growth
- Work closely with the founder on PR initiatives and brand awareness campaigns
- Support media outreach, events and collaboration opportunities
- Identify opportunities to increase visibility and brand recognition
- Build relationships with relevant influencers, creators and industry contacts
Operations & Business Support
- Support the day-to-day running of the business
- Maintain project plans and ensure priorities remain on track
- Assist with administration, reporting and general business housekeeping
- Improve systems, processes and ways of working as the business grows
- Help solve problems and remove bottlenecks across the business
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About You
- 3-7 years' experience in marketing, brand management, operations, partnerships, business development or a similar role
- Experience working within a start-up, scale-up or fast-growing consumer brand
- Strong project management and organisational skills
- Comfortable managing multiple stakeholders and external partners
- Commercially minded and proactive
- Confident communicating with agencies, retailers, suppliers and senior stakeholders
- Excellent attention to detail
- Naturally resourceful and solutions-focused
- Able to work independently and take ownership
- Excited by the challenge of helping grow a young brand
What Success Looks Like
Within your first 12 months, you will:
- Become a trusted right-hand partner to the founder
- Create greater accountability across agencies and external partners
- Improve the efficiency and organisation of business operations
- Deliver successful marketing campaigns and activations
- Secure new retail and commercial opportunities
- Increase brand awareness and visibility
- Help build strong foundations for the next stage of growth
Why Join GLOAT?
- Work directly with the founder and play a key role in shaping the future of the business
- Significant responsibility and autonomy from day one
- Exposure to all areas of a growing consumer brand
- Fast-moving environment where your ideas can make a real impact
- Flexible hybrid working
- Performance bonus linked to growth
- Opportunity to accelerate your career and grow with an ambitious beauty and lifestyle brand
If you're looking for a role where no two days are the same, where you'll have genuine influence and responsibility, and where you can make a meaningful impact on a growing brand, we'd love to hear from you.
GLOAT is a brand of Curated Sourcing.
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