Caledonia Group
Sales Trainee (Entry-Level)
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Commercial Sales Trainee
Scotland | Full-Time | On-Site | Immediate Start
Sales is about more than making a sale. It’s about understanding people, identifying opportunities, and learning how strong customer relationships contribute to commercial growth.
Caledonia Group is looking for ambitious individuals to join our team as Commercial Sales Trainees, gaining hands-on experience across face-to-face sales, customer acquisition, and business development.
You’ll learn sales from the ground up while developing the communication, commercial awareness, and leadership skills needed to take on greater responsibility as you progress.
About Caledonia Group
Caledonia Group is a growing sales and marketing company based in Scotland, working with recognized brands to acquire new customers and increase their market presence through direct, face-to-face customer acquisition campaigns.
Our environment is built around coaching, teamwork, and performance. You’ll work alongside experienced team members, receive practical training, and have the opportunity to progress based on your development and results.
Your Role
As a Commercial Sales Trainee, you’ll work directly on live client campaigns, gaining experience in:
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- Face-to-face sales and customer acquisition
- Building genuine relationships with customers
- Understanding customer needs and recommending relevant products or services
- Professionally representing recognized brands
- Communicating products, services, and their value clearly
- Working towards individual and team sales targets
- Tracking and understanding campaign performance
- Developing confidence, communication, and commercial awareness
Beyond the Sale
We want you to understand why the numbers matter, not simply how to make a sale.
As you develop, you’ll learn how customer acquisition contributes to revenue, how campaign performance influences client growth, and how strong customer relationships can create further commercial opportunities.
For those who demonstrate the right attitude and performance, there is also the opportunity to develop into team leadership, campaign management, and business development.
Who We’re Looking For
Previous sales experience isn’t required. We’re looking for people who are:
- Confident and comfortable communicating face-to-face
- Commercially curious and interested in business
- Motivated by goals and measurable results
- Resilient and comfortable working outside their comfort zone
- Coachable and open to feedback
- Competitive but team-focused
- Keen to learn and take on responsibility
- Looking for a career with clear, performance-based progression
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Experience in retail, hospitality, customer service, sport, or another people-focused environment can be useful, but it isn’t essential.
Development & Benefits
- Hands-on face-to-face sales and commercial training
- One-to-one coaching and mentoring
- Clear, performance-based career progression
- Competitive base pay
- Performance-based bonus structure
- Car allowance opportunities
- Team socials, dinners, and company events
- Performance incentives and recognition
- Networking and industry events
- Opportunities to develop into leadership and business management
This is an on-site position with an immediate start available.
If you’re looking to build real commercial experience, develop your sales ability, and work towards greater responsibility based on your performance, apply to join Caledonia Group in Scotland as a Commercial Sales Trainee.
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