Burlington Media Group
Salesforce and data administrator
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Salesforce & Data Administrator
Location
Mortlake, London (Hybrid)
3 days per week in the office, 2 days working from home.
Salary
£35,000 - £40,000 depending on experience (plus business performance-related annual bonus up to £4,000)
Reporting to
Head of Marketing
About Burlington Media
Burlington Media is a specialist B2B media and events business serving the UK legal sector.
Through our publications, events, research and data products, we help legal professionals stay informed, build valuable connections and make better business decisions. Data is central to everything we do, underpinning our audience development, commercial activity, marketing effectiveness and event success.
We're looking for a Salesforce & Data Administrator to take ownership of our customer data operations and help ensure that one of the business's most valuable assets, our data, remains accurate, actionable and continuously improving.
The Role
This is a hands-on role for a highly organised and analytical individual who enjoys working with systems, data and processes.
You will be the internal owner of Salesforce and responsible for the day-to-day management of customer and prospect data across the business. You'll oversee data acquisition, data quality, GDPR processes, reporting, integrations and workflow optimisation, ensuring that colleagues across marketing, sales, events and customer success can rely on accurate, accessible and actionable information.
While support will be available from external Salesforce consultants when required, you will be Burlington Media's primary point of contact for Salesforce administration and data operations.
This role would suit someone with experience in CRM administration, data operations, marketing operations or sales operations who enjoys combining technical, analytical and process-focused work.
Key Responsibilities
Salesforce Administration
- Act as the day-to-day administrator and owner of Salesforce
- Manage users, permissions, fields, objects, dashboards, reports and views
- Maintain and optimise Salesforce data structures
- Manage imports, exports and bulk updates
- Create and maintain workflows, automations and validation rules
- Troubleshoot issues and coordinate with external Salesforce consultants when specialist support is required
- Ensure Salesforce continues to meet the operational needs of the business
Data Operations
- Take overall responsibility for customer and prospect data across Burlington Media's systems
- Manage data acquisition processes from internal and external sources
- Import, process, transform and validate data for use across the business
- Maintain high levels of data accuracy, consistency and completeness
- Carry out ongoing data cleansing, deduplication and quality assurance activities
- Develop and document best-practice data management processes
- Monitor and improve key data quality metrics
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Reporting & Data Visualisation
- Build and maintain dashboards and visualisations using Salesforce reporting tools and business intelligence platforms such as Power BI or Tableau
- Support the Head of Marketing with regular reporting across audience growth, campaign performance, events and commercial activity
- Produce accurate and reliable reporting for business stakeholders
- Help transform raw data into actionable insights
- Identify trends, opportunities and operational issues through analysis and reporting
Systems & Integrations
- Manage and monitor integrations between Salesforce and other business platforms
- Work with vendors and consultants to resolve integration issues
- Support the implementation of new processes and technologies
- Identify opportunities to automate manual processes
- Drive continual improvement in the way data flows throughout the business
Data Governance & Compliance
- Manage GDPR-related data processes, including consent management and data requests
- Conduct regular audits to ensure compliance and data integrity
- Maintain documentation relating to data management processes and standards
- Help establish clear governance around customer data management
Business Support
- Provide support and guidance to colleagues using Salesforce
- Deliver basic training and documentation where required
- Act as an internal champion for data quality and best practice
- Work closely with marketing, sales, customer success and events teams to maximise the value of business data
Skills & Experience
Essential
- Hands-on experience administering Salesforce
- Experience working with large datasets and CRM systems
- Strong Excel skills, including data manipulation, analysis and reporting
- Experience producing reports and dashboards for stakeholders
- Experience maintaining data quality and data integrity
- Understanding of GDPR and data governance principles
- Strong attention to detail and commitment to accuracy
- Excellent organisational and prioritisation skills
- Strong problem-solving ability
- Confident communicator with the ability to support non-technical users
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Desirable
- Experience with Power BI, Tableau or similar visualisation tools
- Experience managing CRM integrations and data flows
- Experience in a data operations, sales operations or marketing operations role
- Experience within a B2B media, events or subscription business
- Knowledge of email marketing platforms and marketing technology systems
What Success Looks Like
After 12 months in the role, you will have:
- Improved the quality, accuracy and completeness of Salesforce data
- Established clear processes for data acquisition, cleansing and governance
- Delivered trusted dashboards and reporting used across the business
- Increased adoption and effective use of Salesforce by internal teams
- Improved integration performance between Salesforce and connected systems
- Streamlined data-related workflows and reduced manual effort where possible
- Strengthened GDPR compliance and data management standards
Person Profile
We're looking for someone who:
- Enjoys working with data and systems
- Takes pride in accuracy and attention to detail
- Is naturally organised and process-oriented
- Can balance routine administration with continuous improvement initiatives
- Enjoys solving problems and making systems work better
- Is confident taking ownership of an important business function
- Wants to develop into a data operations specialist over time
Why join Burlington Media Group?
Opportunity for professional growth and development within a supportive team environment.
A varied and engaging role with the chance to make a real impact.
Access to industry-leading events and an exciting portfolio of brands.
Benefits include:
- Competitive salary and commission
- 25 days annual leave, plus your birthday off, and Christmas Eve
- Generous Westfield health cover for everyday healthcare
- Auto-enroll pension plan with BMG matching up to 3%
- Cycle to work scheme and commuter season ticket loan
- Commit a working day to charity each year on us
- Early finishes on Friday, even earlier on payday
- A well-stocked fridge, plenty of snacks (some healthy, some not so healthy)
- Regular social activities, including free fortnightly online yoga and team outings
- Free gym membership (Mortlake building)
- Free eye tests
- Free flu jab
- £20 tax free monthly subsidy towards phone and Wi-Fi expenses
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