HRG
Search Engine Optimization Specialist
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SEO Specialist
Two days a week in the office
We're recruiting an SEO Specialist to join a fast-growing scale-up D2C business as it enters an exciting new phase of growth.
Following significant growth and recent investment, the business is continuing to build its digital capability. Reporting to the Director of Digital, you'll take ownership of organic search performance across a large and growing eCommerce website.
It's a broad, hands-on role covering technical SEO, on-page optimisation, content and authority building, with plenty of opportunity to identify and implement your own ideas. You'll work closely with content, development and the wider digital team in a test-and-learn environment, with a clear focus on increasing organic visibility, customer acquisition and revenue.
What you'll be doing
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- Developing and delivering SEO strategy across technical, on-page and off-page SEO
- Growing organic traffic, customer acquisition and revenue
- Carrying out keyword research across commercial, category and informational searches
- Optimising landing pages, category pages and website content
- Conducting technical SEO audits and working with developers to implement recommendations
- Monitoring crawling, indexing, site architecture, internal linking and page speed
- Identifying content opportunities through search demand, competitor activity and commercial data
- Monitoring rankings, traffic, conversions and organic revenue
- Developing the website's authority and backlink profile
- Working with PPC, content and development teams to improve overall search performance
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What we're looking for
You'll have strong hands-on SEO experience gained either in-house or agency-side, with a good understanding of technical SEO, on-page optimisation and content-led SEO.
You'll be comfortable with Google Search Console, Google Analytics, Ahrefs, SEMrush or similar. Just as importantly, you'll be commercially minded and interested in how SEO contributes to customer acquisition and revenue, rather than focusing purely on rankings and traffic.
Experience within eCommerce, healthcare or another competitive digital environment would be useful, although isn't essential.
This is a great opportunity for someone who wants genuine ownership of SEO within a growing, entrepreneurial business, while still having the support of an established digital team around them.
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