Publicis Media
Senior Account Manager, Partnerships
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Company Description
160over90 is an award-winning global marketing agency which forges stronger human connections and creates shared moments where people feel something real. With over 600 thinkers, doers, and makers across every cultural corner of the world, the agency offers a full-service, channel-agnostic approach and a deep connection to the people, places, and properties that drive the conversation of tomorrow. 160over90 works with leading brands including AB InBev, Coca-Cola, Macy’s, Marriott International, McDonald’s, Verizon and Visa.
160over90 is part of Publicis Groupe. Follow our story at 160over90.com
Overview
The Role and What You’ll Do:
160over90 is seeking a Senior Account Manager who will be responsible for the strategy and day-to-day activation related to a sponsorship marketing initiatives.
- Day-to-day management of a client's sponsorship portfolio and activation around it with a focus on their UEFA Women’s Football and NFL partnerships
- Coordinate and manage the roster of female footballers and manage their activations / appearances with local markets
- Interact daily with client and all appropriate agencies/properties to support sponsorship programming initiatives
- Develop comprehensive activation programs around local sponsorships keeping in mind multiple channels (PR, influencer, experiential, content, etc.)
- Assist in other areas of the account, beyond local sponsorships, as needed and as directed by the Account Director
- Manage the UEFA and NFL approvals process in partnership with the client and their B2B / B2C partners, athletes and rightsholder stakeholders by having an in-depth knowledge of activation guidelines
- Track, manage, update and recap sponsorship / talent activations, approvals and deliverables
- Liaise with client hub to support in activating their partnerships with clients and partners across Europe to ensure all sponsorship rights are fully utilised and leveraged to drive client business results
- Support the sell-in of the partnerships to the wider businesses of the client
- Responsible for the day-to-day management of a client’s sports sponsorships, including interfacing with clients and brand teams, other account team members, and all appropriate agencies/properties to support sponsorship initiatives.
- Assist with the creation and implementation of materials to support sponsorship initiatives and client strategy, including preparing marketing activation presentations, guideline documents and materials to be presented to the client, their partners and relevant stakeholders
- Manage finance topics such as processing talent invoices, client POs, vendor forms and the like
- Assist in the strategic development and implementation of sponsorship initiatives, including customized programs/promotions with the client / their partners
- Coordinate with internal teams i.e. experiential, social, or regional sponsorship leads to ensure the client’s brand and sports properties are accurately represented, and managing projects related to sports
- Interact with and provide day-to-day communication to client, vendors, agencies, agents as needed
- Provide and incorporate general insight and industry best practices
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Qualifications
You Have These:
- Bachelor’s Degree or equivalent work experience
- A minimum of 6-10 years of agency or client-based sponsorship account management experience in the sports and entertainment industries (specific disciplines could include, sponsorship marketing or event marketing)
- Understanding the business of sports and specifically women’s football is a plus
- Experience working with and managing sports talent
- Comfortable managing multiple projects simultaneously
- Superior client relationship skills
- Ability to work and manage multiple stakeholders
- Managed the development and implementation of sponsorship marketing strategy and activation on behalf of client or company
- Prior experience managing day-to-day relationships with client, agency(s) and vendors
- Leadership or Participation in sponsorship contract negotiations
- Practical experience with on-site event marketing operations and logistics
- Ability to think strategically and creatively
- Ability to problem-solve independently and in groups
- Excellent time management, written and oral communication skills
- Ability to travel 30% of the time (estimated)
- Proficient in MS Office Suite
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Additional Information
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
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